2020 Global Marketing Conference at Seoul (Vitual Conference)
Venue: Virtual Conference
Conference Homepage: https://2020gamma.imweb.me
Conference Co-chairs:
Prof. Roland T. Rust (University of Maryland)
Prof. Udo Wagner (University of Vienna)
Prof. Tania Bucic (the University of South Wales)
Prof. Lin Huang (Kobe University)
Prof. Jaihak Chung (Sogang University)
Hosts
American Marketing Association
Australian & New Zealand Marketing Academy
Japan Society of Marketing and Distribution
Korean Scholars of Marketing Science
Organizer
Global Alliance of Marketing & Management Associations
Partners
Association for Consumer Research (USA)
Chinese Marketing Association of Universities (China)
Greek Marketing Academy (Greece)
Aalto University Executive Education (Finland)
Aalto University School of Business (Finland)
Harbin Institute of Technology (China)
Korea Advertising Society (Republic of Korea)
Sponsors
Korea Tourism Organization
Seoul Metropolitan Government
Korea Economy & Management Development Institute
Joint Symposia
2020 EMAC-GAMMA JOINT SYMPOSIUM
2020 ANZMAC-GAMMA JOINT SYMPOSIUM
2020 JSMD-GAMMA JOINT SYMPOSIUM
2020 AALTO UNIVERSITY-GAMMA JOINT SYMPOSIUM
2020 GMA-GAMMA JOINT SYMPOSIUM
2020 AEMARK-GAMMA JOINT SYMPOSIUM
2020 HIT-GAMMA JOINT SYMPOSIUM
2020 ESCP Europe-GAMMA JOINT SYMPOSIUM
2020 NZAI-GAMMA JOINT SYMPOSIUM
2020 SIMKTG-GAMMA JOINT SYMPOSIUM2. SPONSORING JOURNALS
Sponsoring Journals
JOURNAL OF BUSINESS RESEARCH
INTERNATIONAL JOURNAL OF ADVERTISING
CORNELL HOSPITALITY QUARTERLY
INDUSTRIAL MARKETING MANAGEMENT
JOURNAL OF ADVERTISING
ASIA PACIFIC JOURNAL OF MARKETING AND LOGISTICS
JOURNAL OF MACROMARKETING
INTERNATIONAL MARKETING REVIEW
EUROPEAN MANAGEMENT JOURNAL
JOURNAL OF SERVICE MANAGEMENT
AUSTRALASIAN MARKETING JOURNAL
JOURNAL OF GLOBAL FASHION MARKETING
JOURNAL OF CREATIVE COMMUNICATIONS
JOURNAL OF INTERACTIVE ADVERTISING
INTERNATIONAL JOURNAL OF MARKETING & DISTRIBUTION
SPANISH JOURNAL OF MARKETING - ESIC
Academic Excellence Committee Chair:
Prof. Charles R. Taylor (Villanova University)