Conference: AMSWMC2025 (The 26th Academy of Marketing Science World Marketing Congress)

Conference: AMSWMC2025 (The 26th Academy of Marketing Science World Marketing Congress)

This page shows all presentations from this conference published in EasyChair Smart Slide.

Spiritual Journeys and Transformative Spaces: Pilgrimage, Religious Marketing, and Digital Nomadism in Contemporary Catholic Refuges

Spiritual Journeys and Transformative Spaces: Pilgrimage, Religious Marketing, and Digital Nomadism in Contemporary Catholic Refuges

Madalena Eça de Abreu

From Plate to Place: Examining the Impact of Culinary Experiences on Tourist Attitudes and Visits - Extended Abstract

From Plate to Place: Examining the Impact of Culinary Experiences on Tourist Attitudes and Visits - Extended Abstract

Paula Rodrigues, Diana Pérez-Bustamante Yábar and Ana Silvestre

How to look after your mental health using mindfulness: an exploratory study – Structure Abstract

How to look after your mental health using mindfulness: an exploratory study – Structure Abstract

Paula Rodrigues, Ana de Sousa and Ana Pinto Borges

Negative Consumer–Brand Relationships: Insights from a Literature Review in Elite ABS Journals

Vitor Pratte, Amélia Brandão and Paula Rodrigues

Structured Abstract: How Self-Idealization on Social Media Shapes Goal Pursuit

Structured Abstract: How Self-Idealization on Social Media Shapes Goal Pursuit

Saleh Shuqair, Diego Costa Pinto, Rafael Wagner, Ana Valenzuela and Barry Babin

Future of Marketing Work

Future of Marketing Work

Laszlo Sajtos, Tim Kalwey, Barry J Babin and Nic S. Terblanche

Exploring the Moral and Behavioral Impact of Customer Incivility: a Structured Abstract

Exploring the Moral and Behavioral Impact of Customer Incivility: a Structured Abstract

Mahmoud Darrat, Devin Lunt and Barry Babin

From Awareness to Action: a Systematic Review of Sustainability Campaigns and Market Response

From Awareness to Action: a Systematic Review of Sustainability Campaigns and Market Response

Sharizal Hashim, Tan Qinlingda and Zheng Zhangwei

Presentations in this collection: 8