IRR2024-03: THE 6TH INTERNATIONAL RESEARCH ROUNDTABLE (THE 6TH IRR)
PROGRAM FOR THURSDAY, MARCH 7TH
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08:00-09:00Networking Coffee
09:00-10:00 Session 11: Operational Sustainability 2
Chair:
Alessandro Cavelzani (Cesar Ritz Colleges, Switzerland)
Location: Shangri-La
09:00
Paola Ossola (César Ritz Colleges Switzerland, Switzerland)
Giuseppina Menconi (César Ritz Colleges Switzerland, Switzerland)
Zhiqi Wang (Shanghai Institute of Tourism, China)
Original research paper - Ride the wave of aging: enjoy its beauty and manage its challenges for more sustainable restaurant operations and better businesses.
PRESENTER: Paola Ossola

ABSTRACT. Aging is a globally recognized emergency that every industry should familiarize with to grasp emerging business opportunities while coping with its challenges. Restaurants and other F&B outlets urgently need to consider how aging could affect their customers’ preferences and choices and how aging creates impairments to their successful eating experience. Awareness of this could help restaurant managers design great experiences for their customers, maximizing opportunities of serving older individuals and minimizing the challenges coming from aging. This could also support restaurants and other F&B outlets in strategizing for better businesses while emphasizing sustainable practices in their operational models. This paper aims: 1) to shed light on how aging and its physical, sensory, psychological, and cognitive changes might influence customers’ consumption patterns and might alter their preferences and affect the level of satisfaction; 2) to explore the role of immersive settings as an enabler for better dining out experiences thanks to the multisensory approach; 3) and to introduce propositions for future research attention.

09:30
Stella Quintero (Co-author, United States)
Joseph Compomizzi (Co-author, United States)
Vittoria Zingaro (Co-author, Italy)
Adriana Gallo (Co-author, Italy)
Practitioner Business Case - Joining Old Bridges with New Bridges: A Framework for Intercultural Business Faculty Professorial Development in the U.S. with Erasmus+

ABSTRACT. This paper proposes a model framework for an American university to implement a job shadow strategy for professorial learning enrichment and development for European institutions participating in the Erasmus+ program. Through case study methodology, this paper provides processes and procedures for building an effective project plan through a three-phase approach of Planning, Execution and Evaluation with principles drawn from research on best practices of collaboration and partnership between organizations. The findings and outcomes indicate successful implementation and execution of the project plan which also identifies essential components for mutual achievement and benefit.

10:00-10:30Networking Coffee
12:00-13:00Informal Networking Lunch