Sibson Seminar Room 4
Capacity=23
Sessions
- Session 1.7 (Jul 12 09:00-10:30) Services marketing and the customer experience: Customer insights in action
- Session 2.7 (Jul 12 11:00-12:30) Social marketing: Looking back and looking forwards
- Session 3.7 (Jul 12 14:00-15:30) Doctoral colloquium: Ethical practices
- Session 4.7 (Jul 12 16:00-17:30) 24th/25th World Marketing Congress Chairs Get Together
- Session 5.7 (Jul 13 08:30-10:00)
- Session 6.7 (Jul 13 10:30-12:00) Innovation and NPD: Creativity and crowdsourcing
- Session 7.7 (Jul 14 09:00-10:30) Doctoral colloquium: Experience
- Session 8.7 (Jul 14 11:00-12:30) B2B and supply chain management: New trends in supply chain and distribution
- Session 9.7 (Jul 14 14:00-15:30) Digital marketing and social media: Brands are what you say online
- Session 10.7 (Jul 14 16:00-17:30) Marketing strategy: Branding strategy and consumer response