Dr. Lafrance Horning earned a BBA and MBA from the University of Ottawa and an interdisciplinary PhD from Laurentian University. She began her career in sales and brand management with Johnson & Johnson before joining Nipissing University’s School of Business where she teaches a variety of marketing courses and holds the position of Teaching Chair of Experiential Learning. Denyse is also an affiliate graduate faculty member of the Master of Science in Kinesiology program and is active in graduate student supervision.  Denyse’s research focuses on sport marketing, sponsorship, and experiential learning.