AMSWMC2025: THE 26TH ACADEMY OF MARKETING SCIENCE WORLD MARKETING CONGRESS
Barry Babin
Affiliation: Ole Miss Business School
Pages in this Program
Program
Program for Friday, July 4th
Program for Wednesday, July 2nd
Bio

Barry J. Babin received his Ph.D. from LSU in  1991.  He is the Phil B. Hardin Professor of Marketing in the Department of Marketing, Analytics, and Professional Sales at the University of Mississippi.  Barry has been active with AMS since 1988 and serves as the AMS Executive Director.  He has previously received the AMS Harold Berkman Service Award and the AMS Cutco-Vector Outstanding Marketing Educator Award.