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Author
:
Ricardo Diaz Armas
Publications
Influence of the Attractiveness of Wines on Quality Perception and Consumption Intention
Andrés Fernández Martín
,
Ricardo Diaz Armas
,
Janet Hernández Méndez
and
Nisamar Baute Díaz
EasyChair Preprint no. 5139
Keyphrases
"Attractiveness"
,
"Packaging"
,
"Perceived Quality"
,
"Value Proposition"
,
"Wine"
.
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