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Author: Iain Davies

This page shows all presentations of this author published in EasyChair Smart Slide.

Implementing Social Media Marketing in Business-to-Business Organizations: a Dynamic and Adaptive Capability-BasedTheoretical Framework

Implementing Social Media Marketing in Business-to-Business Organizations: a Dynamic and Adaptive Capability-BasedTheoretical Framework

Severina Cartwright, Iain Davies and Chris Archer-Brown

Presentations in this collection: 1
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