R6
Room 6
Sessions
- Session 1.6 (May 20 08:30-10:00) Value Co-Creation in Servicescapes
- Session 2.6 (May 20 10:30-12:00) Emojis in Brand Relationships
- Session 3.6 (May 20 14:00-15:30) Business Design in an Entrepreneurial Context
- Session 4.6 (May 20 16:00-17:30) Consumer Influence on the Marketing Approach of SMEs