2024AMSAC: 2024 AMS ANNUAL CONFERENCE
Anastasia

Sessions

  • Session 1.4 (May 22 08:30-10:00) Global Marketing
  • Session 2.4 (May 22 10:30-12:00) Consumer Perceptions and Emotional Engagement in Advertising
  • Session 3.4 (May 22 13:30-15:00) The Impact of Artificial Intelligence (AI) and Digital Technologies in Sales
  • Session 4.4 (May 22 15:30-17:00) Social Media and Consumer Perceptions
  • Session 5.4 (May 23 08:30-10:00) Advancements in Internet Marketing
  • Session 6.4 (May 23 10:30-12:00) Increasing Consumer and Societal Well-being though Policy and Entrepreneurship
  • Session 7.4 (May 23 13:30-15:00) Technological Advances and their Impact on Advertising Efficacy
  • Session 8.4 (May 23 15:30-17:00) Top Management Strategies
  • Session 9.4 (May 24 08:30-10:00) Consumer Behavior in the Digital Age
  • Session 10.4 (May 24 10:30-12:00) The (Neglected) Role of the Sales Manager and Sales Ethics
  • Session 11.4 (May 24 13:30-15:00) Transformative Marketing
  • Session 12.4 (May 24 15:30-17:00) Employee Motivation and Satisfaction in the Organizational Frontlines