2019 GFMC: 2019 GLOBAL FASHION MANAGEMENT CONFERENCE AT PARIS

This page contains an index consisting of author-provided keywords.

A
absolute abnormal returns	SOCIAL MEDIA, CONSUMER ATTENTION, AND ABSOLUTE ABNORMAL RETURNS
ACC	The Effect of Luxury Brands’ CSR Communication on Purchase Intention: An fMRI Investigation
Accessories Luxury Brand	MODERATE EFFECTS OF NEGATIVE EMOTIONS IN BRAND LOVE EXTENDED ABSTRACT
Acculturation	A QUALITATIVE STUDY ON NORTH KOREAN DEFECTORS’ ACCULTURATION IN SOUTH KOREA: FOCUSED ON THE ROLE OF CLOTHING Why recommend local rather than global brand online?
Activity of fashion web celebrity endorser	Study on the Influencing of Parasocial Relationship on Brand Equity in the VR Shopping Environment: The Moderating Effect of Activity of Fashion web Celebrity Endorser
Add-on product	Pricing add-on products: The effect of price differences among base and add-on products of mobile games on add-on product sales
Adoption Risk	ANTECEDENTS OF THE PERCEIVED EMOTIONAL COST OF SWITCHING: EVIDENCE FROM THE JAPANESE TABLET MARKET
Advergame	PSYCHOLOGICAL REACTANCE TOWARD FEAR APPEALS IN SOCIAL MARKETING ADVERGAMES: THE MODERATING ROLE OF TELEPRESENCE
Advertising	The Female Body: Selling and Molding the Fashionable Figure The Distinct Influences of Gratitude and Pride in Promoting Sustainable Luxury Brands in Social Media Sex Sells….Or Does It? How LGBT Sexual Imagery Influences the Effectiveness of Luxury Brand Advertisements MOMMY CAN WEAR HEELS TOO: MILLENNIAL MOMMY INFLUENCERS’ FASHION ADVERTORIALS ON INSTAGRAM MATERIALISM OR MORALITY IN SOCIAL MEDIA, WHICH MATTERS THE MOST? INSIGHTS FROM MILLENNIALS LUXURY CONSUMPTION
Advertising performance	Where are the 99%?: The Impacts of Display Advertising on Consumer Responses beyond Click
Advertising value	Study on the Influencing of Web celebrity endorser on brand equity: Research based on fashion brands
Aesthetic appeal	CONSUMER ACCEPTANCE OF SELF-SERVICE TECHNOLOGY IN FASHION RETAIL STORES
Aesthetic Consumption	The Effect of Art Consumption on Consumer Well-being in South Korea
Age	AGE AND GENDER DIFFERENCES IN CHINESE CONSUMERS’ PERCEPTIONS OF WECHAT AND E-WOM INTENTION
agent value	The influence of consumption goals on AI-driven recommendation agent value of Stitch Fix
AI (artificial intelligence)	The influence of consumption goals on AI-driven recommendation agent value of Stitch Fix
AI product	THE INFLUENCE OF TYPEFACE ON CONSUMER ATTITUDES TOWARD AI PRODUCTS
AI speaker	A Study on the Characteristics and Intent of Artificial Intelligence-style assistant
alcohol consumption	The Relation of Alcohol Consumption and Happiness in Everyday Life: A Multilevel Modeling Approach
Algorithms	Algorithms as Taste Fostering Devices in Fashion Blogging
Alibaba	DOES CULTURE MATTER IN ONLINE FASHION PRODUCTS PURCHASE BEHAVIOR? EVIDENCES FROM A CROSS-CULTURAL ANALYSIS OF ALIBABA CUSTOMERS
alignment	INTEGRATING TEXTUAL AND VISUAL CONTENT ANALYSIS FOR THE STUDY OF BRAND ASSOCIATIONS IN SOCIAL MEDIA
analytic	Make Me Think or Tell Me a Story: The Effect of Category Interest, Need for Cognition, and Transportation Tendency in Social Media Advertising
Antecedents	PSYCHOLOGICAL DRIVERS AND CONSEQUENCES OF SELFIE-EDITING
anthropomorphism	THE ROLE OF PLOT DIVERSITY IN DIGITAL BRAND STORYTELLING: FOCUSING ON SELF-REFERENCING AND BRAND ANTHROPOMORPHISM
Anti-consumption	FASHION CONSUMPTION AT TIME OF ECONOMIC CRISIS
anxiety	A STUDY ON CONSUMER PERCEPTION OF SAFETY ANXIETY ON OVERALL CLOTHING ENVIRONMENT
apparel	“DRESSING” THE PART: TRANS MEN’S SELF-RECONSTRUCTION THROUGH CLOTHING THE FUTURE OF APPAREL PRODUCTION IN THE U.S.
Apparel brands	Effect of Apparel Brands’ Sustainability Efforts on Customer-Brand Identification, Brand Attitude and Loyalty: A Comparison of Female and Male Consumers
Apparel industry	MOTIVATION TO SHARE – A QUALITATIVE STUDY EXPLORING CONSUMERS’ MOTIVES TO PARTICIPATE IN COLLABORATIVE APPAREL CONSUMPTION The Real Roles of Flagship Stores for Customer Brand Experience in Apparel Industry
Apparel Recycling Service	U.S. CONSUMERS’ PERCEIVED VALUE OF APPAREL RECYCLING SERVICES: INSIGHTS FOR BRANDS AND RETAILERS
AR (Augmented Reality)	THE EFFECT OF AR (AUGMENTED REALITY) ON PURCHASE INTENTION OF BEAUTY PRODUCTS: THE MEDIATING ROLES OF VIVIDNESS, INTERACTIVITY, AND CONTROL
Art	MARKETING FASHION AS ART OR THE ART OF MARKETING FASHION? Consumer Perceptions towards an Art-luxury Brand Image — The Case Study of Louis Vuitton
Art Fashionization	Art Fashionization and the New Cultural Diaspora of Art
art foundations	CONSUMER ENGAGEMENT THROUGH CONTEMPORARY ART - FONDAZIONE PRADA
art infused product	Are you ready to embrace art work made by artificial intelligence? - The asymmetric effects of attitudes toward art work (art vs. art infused product) and painting agent (human vs. artificial intelligence) -
Art-Based Management	ARTIFICATION PROCESSES FOR MAJOR LUXURY BRANDS: ART-BASED MANAGEMENT FOR BRANDING PURPOSES
Artification	ARTIFICATION PROCESSES FOR MAJOR LUXURY BRANDS: ART-BASED MANAGEMENT FOR BRANDING PURPOSES
Artificial Intelligence	Are you ready to embrace art work made by artificial intelligence? - The asymmetric effects of attitudes toward art work (art vs. art infused product) and painting agent (human vs. artificial intelligence) - SAVORING THE PRODUCT: A LOOK AT THE IMPACT OF AI ON PRE AND POST PURCHASE SATISFACTION
Arts	The Effect of Art Consumption on Consumer Well-being in South Korea
Artwork	Are you ready to embrace art work made by artificial intelligence? - The asymmetric effects of attitudes toward art work (art vs. art infused product) and painting agent (human vs. artificial intelligence) -
asian cosmetics	Organic Silicium and innovation in luxury cosmetics and Make-up
aspirational attractiveness	Mavenship behaviour and trial of decorative cosmetics among female consumers
Athleisure	ENDORSEMENT OF ATHLEISURE BRAND: WHAT CHARACTERISTICS MAKE A GOOD ENDORSER?
atmospheric cues	How atmospheric cues in a virtual reality fashion stores affect the sense of presence
atmospherics	INTERACTIVE SCREENS AS DYNAMIC ATMOSPHERICS OF FASHION STORES
attention to news	SOCIAL MEDIA, CONSUMER ATTENTION, AND ABSOLUTE ABNORMAL RETURNS
attitude	FACTORS INFLUENCING YOUNG ADULTS’ ATTITUDE AND ADOPTION OF SUSTAINABLE SLOW FASHION IN AN EMERGING MARKET CONTEXT
attitude toward counterfeits	Resistance to counterfeiting and purchase of luxury brands: Any Role of Brand Experience?
Attitude toward the New Product	The Influence of Congnitive Resource Depletion on Creative Idea Generation
attitude toward the retailers	GETTING UP CLOSE AND PERSONAL: THE USE OF SOCIAL MEDIA BY ONLINE FASHION RETAILER CEOS
attitudes towards eco-product purchase	CYNICAL OR UNETHICAL CONSUMERS WON’T PURCHASE LUXURY ECO-FASHION?
attractiveness	EXPLORING THE FACTORS INFLUENCING THE PERCEIVED AUTHENTICITY OF CELEBRITY ENDORSERS ON SOCIAL MEDIA
Attractiveness of fashion web celebrity endorser	Study on the Influencing of Parasocial Relationship on Brand Equity in the VR Shopping Environment: The Moderating Effect of Activity of Fashion web Celebrity Endorser
Augmented Intelligence	SAVORING THE PRODUCT: A LOOK AT THE IMPACT OF AI ON PRE AND POST PURCHASE SATISFACTION
augmented reality	Consumer engagement in mobile shopping through mobile fashion apps and AR
Aura	Focusing on Aura and Awe: Effects of Art Marketing on Luxury Brand Attitude and Purchasing Intention
authenticity	EXPLORING THE FACTORS INFLUENCING THE PERCEIVED AUTHENTICITY OF CELEBRITY ENDORSERS ON SOCIAL MEDIA
B
B2B Innovation	Empirical Studies on Digital Platforms for B2B Outsourcing Projects
B2B marketing	The Effect of Parasocial Relationship in B2B Purchasing Platform on User Loyalty: Evidence from the China B2B Purchasing Platform The effect of Third Party Organization Endorsement on Brand performance
B2B Platform	Empirical Studies on Digital Platforms for B2B Outsourcing Projects
Bamboo	Exploring Chinese Millennials’ Perceptions of bamboo textile fashion products
basic psychological needs	Sustained participation in virtual communities from a self-determination perspective
Beauty
beauty specialty retailer	OFFLINE BEAUTY SPECIALTY RETAILERS AND DIGITAL MONO-BRAND STORES: COMPLEMENTS OR SUBSTITUTES?
Behavioral Control	THE EFFECT OF AR (AUGMENTED REALITY) ON PURCHASE INTENTION OF BEAUTY PRODUCTS: THE MEDIATING ROLES OF VIVIDNESS, INTERACTIVITY, AND CONTROL
Behavioral intention	How escapism in a virtual reality fashion stores induces behavioral intentions
Behavioral research	Fake media content and cognitive dissonance
Big data	THE EFFECTS OF POSITIVE AND NEGATIVE ONLINE REVIEWS ON HELPFULNESS DIGITAL AND SOCIAL MEDIA BRANDING MATRIX STRATEGY IN CHINA’S GAME INDUSTRY: BIG DATA ANALYSIS BASED ON WEIBO MARKETING OF GAME BRANDS IN SHANGHAI
bioactivation	Organic Silicium and innovation in luxury cosmetics and Make-up
Blog engagement	THE ROLE OF FASHION BLOGGER CREDIBILITY, HOMOPHILY AND ENGAGEMENT ON FOLLOWERS’ INTENTIONS TO BUY FASHION PRODUCTS. RESULTS OF A BINATIONAL STUDY.
Blogger credibility	THE ROLE OF FASHION BLOGGER CREDIBILITY, HOMOPHILY AND ENGAGEMENT ON FOLLOWERS’ INTENTIONS TO BUY FASHION PRODUCTS. RESULTS OF A BINATIONAL STUDY.
born digital luxury brand	BREAKING THE RULES OF LUXURY: DECODING A BORN DIGITAL NICHE WATCH BRAND’S RECIPE FOR SUCCESS IN A COMPETITIVE MARKET
Brand	HOW INDUSTRY 4.0 MAY IMPACT RELATIONSHIPS BETWEEN BRANDS AND MANUFACTURERS IN THE FASHION AND LUXURY INDUSTRIES INTEGRATING TEXTUAL AND VISUAL CONTENT ANALYSIS FOR THE STUDY OF BRAND ASSOCIATIONS IN SOCIAL MEDIA How old is good for Rolex? Fashioning heritage and innovation into strategic advantage
Brand Addiction	Brand Addiction in the Context of Luxury and Fast-Fashion
Brand advocacy	Do hedonic rewards at online communities affect consumer-fashion brand engagement? A PLS approach
Brand attitude	Effect of Apparel Brands’ Sustainability Efforts on Customer-Brand Identification, Brand Attitude and Loyalty: A Comparison of Female and Male Consumers DOES INFORMATION ORDER MATTERS? THE INTERPLAY OF INFORMATION ORDER, GENDER, AND CONSTRUAL LEVEL IN CAUSE-RELATED MARKETING COMMUNICATION
Brand attractiveness	IDENTITY IN FASHION LUXURY BRANDS PURCHASE INTENTION The effect of brand attractiveness on brand attachment: The moderating roles of flow experience
Brand Coherence	IDENTITY IN FASHION LUXURY BRANDS PURCHASE INTENTION
Brand communication	MATERIALISM OR MORALITY IN SOCIAL MEDIA, WHICH MATTERS THE MOST? INSIGHTS FROM MILLENNIALS LUXURY CONSUMPTION
brand concept	Brand Extension Strategies: Consumer Evaluations of Brand Concept and Brand Equity
brand crisis	CAN BRANDS RECOVER FROM CONSUMER BACKLASH ON SOCIAL MEDIA CAUSED BY RACIALLY INSENSITIVE ADVERTISING AND MARKETING COMMUNICATIONS CAMPAIGNS?
Brand Distinctiveness	IDENTITY IN FASHION LUXURY BRANDS PURCHASE INTENTION
brand engagement	Effects of message sidedness and brand engagement in product reviews for luxury brands: the mediating role of message credibility The influence of cross-cultural effect on Kérastase (L’Oreal Group) consumer-brand relationship and engagement Exploring the rewards dimension of engagement in consumer-fashion brand relationship
brand equity	Brand Extension Strategies: Consumer Evaluations of Brand Concept and Brand Equity LUXURY FASHION BRANDING ON THE INTERNET EFFECTS OF SOCIAL MEDIA COMMUNICATION ON PURCHASE INTENTION OF ENDORSED FASHION PRODUCTS – A MODERATED MEDIATION MODEL Study on the Influencing of Web celebrity endorser on brand equity: Research based on fashion brands Study on the Influencing of Parasocial Relationship on Brand Equity in the VR Shopping Environment: The Moderating Effect of Activity of Fashion web Celebrity Endorser Sustainable Brand Exploitation: A Value-based Approach for Strategy Evaluation
Brand experience	Resistance to counterfeiting and purchase of luxury brands: Any Role of Brand Experience? The Real Roles of Flagship Stores for Customer Brand Experience in Apparel Industry
brand exploitation strategy	Sustainable Brand Exploitation: A Value-based Approach for Strategy Evaluation
brand exposure	EXPLORING THE FACTORS INFLUENCING THE PERCEIVED AUTHENTICITY OF CELEBRITY ENDORSERS ON SOCIAL MEDIA
brand extension	Prestige Pricing in Markets for Luxury & Premium Products Brand Extension Strategies: Consumer Evaluations of Brand Concept and Brand Equity
brand extensions	Consumer Perceptions towards an Art-luxury Brand Image — The Case Study of Louis Vuitton
Brand Identification	MODERATE EFFECTS OF NEGATIVE EMOTIONS IN BRAND LOVE EXTENDED ABSTRACT
Brand Identity	IDENTITY IN FASHION LUXURY BRANDS PURCHASE INTENTION ENDORSEMENT OF ATHLEISURE BRAND: WHAT CHARACTERISTICS MAKE A GOOD ENDORSER?
Brand love	Analyzing the impact of massclusivity campaigns on luxury and mass-market fashion brands MODERATE EFFECTS OF NEGATIVE EMOTIONS IN BRAND LOVE EXTENDED ABSTRACT
Brand loyalty	Effect of Apparel Brands’ Sustainability Efforts on Customer-Brand Identification, Brand Attitude and Loyalty: A Comparison of Female and Male Consumers The Effect of Customized Chatbot Services on Brand Loyalty toward Luxury Brands
brand management	To Burn or Not to Burn: A Case Study of Louis Vuitton and its Deadstock Dilemma
brand owner	Microblogging frozen D & G in China
Brand performance	The effect of Third Party Organization Endorsement on Brand performance
Brand personification	The Effects of Brand Personification on Facebook Marketing and the Role of Social Presence
Brand Prestige	IDENTITY IN FASHION LUXURY BRANDS PURCHASE INTENTION
brand prominence	The effect of self-construal on preference for brand prominence from an identity consumption perspective
brand reputation	REPUTATION MODEL PROPOSAL FOR THE FASHION INDUSTRY
Brand Scandal	CHOICE OF CAUSE IN CRM AFTER BRAND SCANDAL: BASED ON REGULATORY FOCUS THEORY
Brand Social Responsibility	MODERATE EFFECTS OF NEGATIVE EMOTIONS IN BRAND LOVE EXTENDED ABSTRACT
brand story	A STUDY ON THE EFFECT OF BRAND STORY COGNITION AND SELF-ESTEEM ON BRAND ATTITUDE IN SNS OF LUXURY BRAND
brand storymaking	Storymaking: an investigation on the process of co-created brand storytelling in the Sporting Goods Industry
brand value
brand video	THE ROLE OF PLOT DIVERSITY IN DIGITAL BRAND STORYTELLING: FOCUSING ON SELF-REFERENCING AND BRAND ANTHROPOMORPHISM
Branding	MARKETING FASHION AS ART OR THE ART OF MARKETING FASHION? LUXURY FASHION BRANDING ON THE INTERNET Exploring the significance of psychosocial perceptions of luxury fashion brands in London and Dubai ARTIFICATION PROCESSES FOR MAJOR LUXURY BRANDS: ART-BASED MANAGEMENT FOR BRANDING PURPOSES
brandscape	“MADE IN FLORENCE” IMPACT ON LUXURY BRANDS IDENTITY Opera houses within the brandscape of luxury capitals: a preliminary assessment
Brazil	ARE LUXURY AND FASHION OPPOSITE CONCEPTS? A CROSS COUNTRY EMPIRICAL ANALYSIS
Brazilianess	Attributes of the Country-of-origin-Image (COI) as a Product Differential in Foreign Markets: The Case of Beachwear
browsing behavior	The Compulsiveness and Browsing Activities in Consumer Journey
business customer performance	SERVICE INNOVATION BEHAVIORS AND CUSTOMER LOYALTY
business models	FASHION FIELD IN TRANSITION: STRUGGLES AND CHALLENGES WHEN PURSUING TOWARDS CIRCULARITY
C
case study	Storymaking: an investigation on the process of co-created brand storytelling in the Sporting Goods Industry
Cause-related marketing	DOES INFORMATION ORDER MATTERS? THE INTERPLAY OF INFORMATION ORDER, GENDER, AND CONSTRUAL LEVEL IN CAUSE-RELATED MARKETING COMMUNICATION
Cause-Related Marketing (CRM)	CHOICE OF CAUSE IN CRM AFTER BRAND SCANDAL: BASED ON REGULATORY FOCUS THEORY
Ccorporate social responsibility	Does fashionization impede luxury brands’ CSR image?
Celebrity attractiveness	Aspects of celebrity endorsements and brand values influencing young adults’ attitude and purchase intention for cosmetics brands in South Africa
Celebrity credibility	Aspects of celebrity endorsements and brand values influencing young adults’ attitude and purchase intention for cosmetics brands in South Africa
celebrity endorsement	Shooting with the e-stars: celebrity endorsement on building authenticity meanings for ethnic fashion brands ENDORSEMENT OF ATHLEISURE BRAND: WHAT CHARACTERISTICS MAKE A GOOD ENDORSER? EXPLORING THE FACTORS INFLUENCING THE PERCEIVED AUTHENTICITY OF CELEBRITY ENDORSERS ON SOCIAL MEDIA
Celebrity product expertise	Aspects of celebrity endorsements and brand values influencing young adults’ attitude and purchase intention for cosmetics brands in South Africa
CEO	CEO’S SELF-DISCLOSURE ON SOCIAL MEDIA
CEO image	GETTING UP CLOSE AND PERSONAL: THE USE OF SOCIAL MEDIA BY ONLINE FASHION RETAILER CEOS
Chatbot	The Effect of Customized Chatbot Services on Brand Loyalty toward Luxury Brands
China	ARE LUXURY AND FASHION OPPOSITE CONCEPTS? A CROSS COUNTRY EMPIRICAL ANALYSIS The Differential Effects of Face Gain versus Face Loss on Luxury Brand Consumption DIGITAL AND MOBILE TOUCH POINTS IN THE FASHION MARKET: A COMPARISON BETWEEN CHINESE AND EUROPEAN MILLENNIAL CONSUMERS DIGITAL AND SOCIAL MEDIA BRANDING MATRIX STRATEGY IN CHINA’S GAME INDUSTRY: BIG DATA ANALYSIS BASED ON WEIBO MARKETING OF GAME BRANDS IN SHANGHAI Microblogging frozen D & G in China
Chinese consumers	AGE AND GENDER DIFFERENCES IN CHINESE CONSUMERS’ PERCEPTIONS OF WECHAT AND E-WOM INTENTION
Chinese millennials	SMM AND CUSTOMER PURCHASING EXPERIENCE: THE CHINESE WAY
circular economy	FASHION FIELD IN TRANSITION: STRUGGLES AND CHALLENGES WHEN PURSUING TOWARDS CIRCULARITY
circularity	FASHION FIELD IN TRANSITION: STRUGGLES AND CHALLENGES WHEN PURSUING TOWARDS CIRCULARITY
Click-through	Where are the 99%?: The Impacts of Display Advertising on Consumer Responses beyond Click Celebrity Endorsement Advertising in Social Fashion Marketing Activates Curiosity, Reward Circuitry and Enhances Visual Attention
clothing	A STUDY ON CONSUMER PERCEPTION OF SAFETY ANXIETY ON OVERALL CLOTHING ENVIRONMENT
clothing consumption	VOLUNTARY SIMPLISTIC CLOTHING CONSUMPTION PRACTICES: A SOUTH AFRICAN EMERGING MARKET PERSPECTIVE
clothing disposal	Exploring the motivations and barriers for second-hand product consumption
clothing environment	A STUDY ON CONSUMER PERCEPTION OF SAFETY ANXIETY ON OVERALL CLOTHING ENVIRONMENT
Clothing-retail companies	PERCEIVED SIMILARITY AS A LEVER TO DEVELOP THE MODEST FASHION MARKET IN FRANCE
Cluster Analysis	#INFLUENCEMEINFLUENCEMORE – AN EMPIRICAL DEVIATION OF A PYRAMID OF FASHION FOLLOWER
co-creation	Storymaking: an investigation on the process of co-created brand storytelling in the Sporting Goods Industry
cocreation-oriented	SERVICE INNOVATION BEHAVIORS AND CUSTOMER LOYALTY
Cognitive Control	THE EFFECT OF AR (AUGMENTED REALITY) ON PURCHASE INTENTION OF BEAUTY PRODUCTS: THE MEDIATING ROLES OF VIVIDNESS, INTERACTIVITY, AND CONTROL
Cognitive Dissonance	Fake media content and cognitive dissonance
Cognitive processing	How escapism in a virtual reality fashion stores induces behavioral intentions
Cognitive resistance	The interaction effect of mood on attitude toward native advertising
Cognitive resource depletion	The Influence of Congnitive Resource Depletion on Creative Idea Generation
Collaboration	THE TEXTILE INDUSTRY AND ITS SUPPLY-NETWORK: A SUSTAINABILITY ISSUE
collaborative consumption	MOTIVATION TO SHARE – A QUALITATIVE STUDY EXPLORING CONSUMERS’ MOTIVES TO PARTICIPATE IN COLLABORATIVE APPAREL CONSUMPTION
colour	COLOURS OF INTERIOR MATERIALS AND STAFF FASHION IN RETAIL SPACE
comments on social media ad	Effects of message sidedness and brand engagement in product reviews for luxury brands: the mediating role of message credibility
Commitment	How servitization affects customer experiecne?
communication	How retailers contribute to sustainability promotion in the luxury fashion sector?
community artifacts	Sustained participation in virtual communities from a self-determination perspective
Competitive advantage	Attributes of the Country-of-origin-Image (COI) as a Product Differential in Foreign Markets: The Case of Beachwear
compulsiveness	The Compulsiveness and Browsing Activities in Consumer Journey
Concentration	Analysis of Influencing Factors of Mobile Social Network Game Continuous Use Intention
congruence	EXPLORING THE FACTORS INFLUENCING THE PERCEIVED AUTHENTICITY OF CELEBRITY ENDORSERS ON SOCIAL MEDIA
Consequences	PSYCHOLOGICAL DRIVERS AND CONSEQUENCES OF SELFIE-EDITING
Consolidate Markets	Is Online Fashion a “Flat World”? An analysis about Brands and Markets Behavior
Conspicuous Consumption	MILLIONAIRE MICRO-CELEBRITIES PERSONAL BRANDING STRATEGIES ON INSTAGRAM HOW ROLE IDENTITY SALIENCE, NORMATIVE INFLUENCE, AND GIFT GIVING IN THE DIGITAL AGE IMPACT CONSPICUOUS CONSUMPTION BEHAVIOR: EVIDENCE FROM EMERGING MARKETS CONSPICUOUS CONSUMPTION IN EMERGING MARKETS: A SOCIAL IDENTITY THEORY PERSPECTIVE The Impact of Conspicuous Consumption and Perceived Value on New Product Adoption Intention CONSPICUOUS CONSUMPTION OF RECESSION HIT CONSUMERS: PRELIMINARY EVIDENCE FROM A GREEK AND INTERNATIONAL SAMPLE
Construal level	DOES INFORMATION ORDER MATTERS? THE INTERPLAY OF INFORMATION ORDER, GENDER, AND CONSTRUAL LEVEL IN CAUSE-RELATED MARKETING COMMUNICATION
Construal level theory	How social distance shown in a social media craftsmanship video effects luxury brand experiences THE INFLUENCE OF TYPEFACE ON CONSUMER ATTITUDES TOWARD AI PRODUCTS
consumer backlash	CAN BRANDS RECOVER FROM CONSUMER BACKLASH ON SOCIAL MEDIA CAUSED BY RACIALLY INSENSITIVE ADVERTISING AND MARKETING COMMUNICATIONS CAMPAIGNS?
consumer behavior	Self-presentation Patterns and Fashion Consumption Behavior: New Insights for Social Media Marketing Brand Addiction in the Context of Luxury and Fast-Fashion FEMALE PLUS SIZE CONSUMER CHALLENGE
Consumer behaviour	Exploring the significance of psychosocial perceptions of luxury fashion brands in London and Dubai Sustainability in the fashion industry. Using EEG to understand consumers
Consumer choice	THE RELATIONSHIP BETWEEN FAST FASHION PRODUCT FEATURES AND CONSUMER CHOICE
consumer curation	CONSUMER CURATION ON SOCIAL SHOPPING SITES
consumer cynicism	CYNICAL OR UNETHICAL CONSUMERS WON’T PURCHASE LUXURY ECO-FASHION?
Consumer decision making	The Effect of Fancy Brand Names on Consumers’ Decision Making
consumer engagement	Consumer engagement in mobile shopping through mobile fashion apps and AR CONSUMER ENGAGEMENT WITH FASHION RETAILERS ON SOCIAL MEDIA; CONSUMER RESPONSE TO THE ONLINE CONTENT OF ASOS, H&M AND ZARA CONSUMER ENGAGEMENT THROUGH CONTEMPORARY ART - FONDAZIONE PRADA
consumer ethics	CYNICAL OR UNETHICAL CONSUMERS WON’T PURCHASE LUXURY ECO-FASHION?
Consumer Interaction
consumer journey	The Compulsiveness and Browsing Activities in Consumer Journey
Consumer motivations	HOW GENDER AFFECTS THE BUYING-DECISION PROCESS AMONG CONSUMERS OF LUXURY GOODS
consumer perceptions	FASHION AND BEAUTY ADVERTISING MODELS’ AGE AND ITS IMPACT ON OVER 50 FEMALE CONSUMERS’ PURCHASE INTENTION
consumer safety	A STUDY ON CONSUMER PERCEPTION OF SAFETY ANXIETY ON OVERALL CLOTHING ENVIRONMENT
Consumer well-being	The effects of the different types of CSR activities on consumer loyalty and perception of firm: moderating effects of CSR orientation and congruence The Development of Sustainable Fashion Recommendation Systems for Consumer Well-being
Consumer-brand relationship	The Effects of Brand Personification on Facebook Marketing and the Role of Social Presence The influence of cross-cultural effect on Kérastase (L’Oreal Group) consumer-brand relationship and engagement
consumers' perception	Microblogging frozen D & G in China
Consumers’ Luxury Value Perception	SOCIAL VS. FUNCTIONAL LUXURY VALUE: THE IMPACT OF SOCIAL MEDIA INTERACTION ON CONSUMERS’ LUXURY VALUE PERCEPTION AND PRODUCT CHOICE
consumption	Omnichannel and consumption experiences in fashion retailing
Consumption values	Exploring Chinese Millennials’ Perceptions of bamboo textile fashion products
Content Analysis	WHAT LUXURY WATCH BRANDS NEED TO KNOW WHEN ON INSTAGRAM Do Fashion Blogger Content Categories Attract Social Networking Site Users’ Attention in China?
core capability	THE INFLUENCE OF CORE CAPABILITY OF A FIRM AND PERCEIVED CSR ON PURCHASING BEHAVIOR IN A DIFFERENT STORE TYPE
Corporate social responsibility	The effects of the different types of CSR activities on consumer loyalty and perception of firm: moderating effects of CSR orientation and congruence LUXURY TOWARDS SUSTAINABILITY: A GRI-BASED SUSTAINABILITY REPORT ANALYSIS THE INFLUENCE OF CORE CAPABILITY OF A FIRM AND PERCEIVED CSR ON PURCHASING BEHAVIOR IN A DIFFERENT STORE TYPE
corporate social responsibility (CSR)	The Effect of Luxury Brands’ CSR Communication on Purchase Intention: An fMRI Investigation
Corporate Strategy	HOW INDUSTRY 4.0 MAY IMPACT RELATIONSHIPS BETWEEN BRANDS AND MANUFACTURERS IN THE FASHION AND LUXURY INDUSTRIES
corporate valuation	Sustainable Brand Exploitation: A Value-based Approach for Strategy Evaluation
Cosmetics	CONSUMERS’ LOYALTY TOWARDS COSMETICS SOUTH AFRICAN WEB-STORES: A FEMALE PERSPECTIVE
Cosmetics brand attitude	Aspects of celebrity endorsements and brand values influencing young adults’ attitude and purchase intention for cosmetics brands in South Africa
Counterfeit luxury goods	COUNTERFEIT LUXURY GOODS IN EMERGING MARKETS: THE ROLE OF ETHICAL, SOCIAL, AND CULTURAL FACTORS IN CONSUMER DECISION-MAKING
counterfeiting resistance	Resistance to counterfeiting and purchase of luxury brands: Any Role of Brand Experience?
country of design	THE PARTITIONED COUNTRY OF ORIGIN EFFECT IN CONSUMERS’ EVALUATION OF AN ITALIAN FASHION PRODUCT
country of manufacturing	THE PARTITIONED COUNTRY OF ORIGIN EFFECT IN CONSUMERS’ EVALUATION OF AN ITALIAN FASHION PRODUCT
country of origin	THE PARTITIONED COUNTRY OF ORIGIN EFFECT IN CONSUMERS’ EVALUATION OF AN ITALIAN FASHION PRODUCT “MADE IN FLORENCE” IMPACT ON LUXURY BRANDS IDENTITY HOW COUNTRY OF ORIGIN AND MATERIALISM INFLUENCE PURCHASE INTENTION OF LUXURY GOODS ONLINE AMONG MILLENNIALS: CROSS-CULTURAL STUDY
Country-of-Origin-Image (COI)	Attributes of the Country-of-origin-Image (COI) as a Product Differential in Foreign Markets: The Case of Beachwear
Craftsmanship	How social distance shown in a social media craftsmanship video effects luxury brand experiences
Cross-cultural analysis	DOES CULTURE MATTER IN ONLINE FASHION PRODUCTS PURCHASE BEHAVIOR? EVIDENCES FROM A CROSS-CULTURAL ANALYSIS OF ALIBABA CUSTOMERS
Cross-cultural effect	The influence of cross-cultural effect on Kérastase (L’Oreal Group) consumer-brand relationship and engagement
CSR	Sustainable Development and Corporate Social Responsibility in the Luxury Market
CSR strategy	LUXURY TOWARDS SUSTAINABILITY: A GRI-BASED SUSTAINABILITY REPORT ANALYSIS
Cultural Authentication	Art Fashionization and the New Cultural Diaspora of Art
Cultural Diaspora	Art Fashionization and the New Cultural Diaspora of Art
Cultural Intermediaries	Algorithms as Taste Fostering Devices in Fashion Blogging
culture	The Differential Effects of Face Gain versus Face Loss on Luxury Brand Consumption DOES CULTURE MATTER IN ONLINE FASHION PRODUCTS PURCHASE BEHAVIOR? EVIDENCES FROM A CROSS-CULTURAL ANALYSIS OF ALIBABA CUSTOMERS
curiosity	Understanding Micro-Moments in Mobile Shopping: Sequential Linkages between Curiosity and Consumer Traits
customer brand equity	BUILDING A LUXURY BRAND ON INSATGRAM: DELVAUX AS A CASE STUDY
Customer Engagement	How servitization affects customer experiecne?
customer equity drivers	Exploring subscriber engagement and quality in OTT (over the top) industry
customer experience	SUBJECTIVE WELL-BEING AND BRAND LUXURY: A COMPARATIVE DISCUSSION BETWEEN PHYSICAL STORES AND E-RETAILERS
Customer journey	DIGITAL AND MOBILE TOUCH POINTS IN THE FASHION MARKET: A COMPARISON BETWEEN CHINESE AND EUROPEAN MILLENNIAL CONSUMERS Phygital Boom May Lead To Luxury Implosion
Customer loyalty	SERVICE INNOVATION BEHAVIORS AND CUSTOMER LOYALTY The Real Roles of Flagship Stores for Customer Brand Experience in Apparel Industry
customer needs	HARNESSING THE INFLUENCE OF SOCIAL MEDIA IN ONLINE LUXURY BRAND COMMUNICATION
customer orientation	How B2B marketers can utilize social media and gain intelligence that is used to develop sustainable customer relationships in the fashion industry
Customer relationship	WHAT LUXURY WATCH BRANDS NEED TO KNOW WHEN ON INSTAGRAM
Customer satisfaction	The Real Roles of Flagship Stores for Customer Brand Experience in Apparel Industry
Customer-brand identification	Effect of Apparel Brands’ Sustainability Efforts on Customer-Brand Identification, Brand Attitude and Loyalty: A Comparison of Female and Male Consumers
customer-oriented	SERVICE INNOVATION BEHAVIORS AND CUSTOMER LOYALTY
Customization components	Luxury-brand Customization as a strategy: The Regulatory Focus Effect and Customization Components
customized advertising	DIGITAL ADVERTISING AND PRIVACY IMPLICATIONS: THE EFFECT OF THE ADVERTISING SOURCE ON THE CUSTOMER-BRAND RELATIONSHIP
D
D&G	Microblogging frozen D & G in China
daily diary survey	The Relation of Alcohol Consumption and Happiness in Everyday Life: A Multilevel Modeling Approach
DDS	Organic Silicium and innovation in luxury cosmetics and Make-up
decorative cosmetics	Mavenship behaviour and trial of decorative cosmetics among female consumers
design	EXPLORATION OF THE ROLE OF INNOVATION IN THE DESIGN PROCESS OF LUXURY BRANDS
Desirability	ARE LUXURY AND FASHION OPPOSITE CONCEPTS? A CROSS COUNTRY EMPIRICAL ANALYSIS
Desired Budget	INFLUENCE OF SUSTAINABILITY CONSCIOUSNESS ON DESIRED BUDGET FOR WEDDING DRESS
Differential	Attributes of the Country-of-origin-Image (COI) as a Product Differential in Foreign Markets: The Case of Beachwear
Digital	RATING, REVIEW AND REPUTATION: HOW TO UNLOCK THE HUDDNE VALUE OF LUXURY CONSUMERS FROM DIGITAL COMMERCE?
digital and social media branding	DIGITAL AND SOCIAL MEDIA BRANDING MATRIX STRATEGY IN CHINA’S GAME INDUSTRY: BIG DATA ANALYSIS BASED ON WEIBO MARKETING OF GAME BRANDS IN SHANGHAI
Digital Communication	Sustainable Fashion and Digital Communications: A Systematic Literature Review
Digital era	HOW ROLE IDENTITY SALIENCE, NORMATIVE INFLUENCE, AND GIFT GIVING IN THE DIGITAL AGE IMPACT CONSPICUOUS CONSUMPTION BEHAVIOR: EVIDENCE FROM EMERGING MARKETS
Digital gift giving	HOW ROLE IDENTITY SALIENCE, NORMATIVE INFLUENCE, AND GIFT GIVING IN THE DIGITAL AGE IMPACT CONSPICUOUS CONSUMPTION BEHAVIOR: EVIDENCE FROM EMERGING MARKETS
digital luxury communication	BREAKING THE RULES OF LUXURY: DECODING A BORN DIGITAL NICHE WATCH BRAND’S RECIPE FOR SUCCESS IN A COMPETITIVE MARKET
digital marketing	THE FUTURE OF INFLUENCER MARKETING IN THE DIGITAL AGE OF VIRTUAL INFLUENCERS DIGITAL AND MOBILE TOUCH POINTS IN THE FASHION MARKET: A COMPARISON BETWEEN CHINESE AND EUROPEAN MILLENNIAL CONSUMERS THE EFFECT OF MARKETING AUTOMATION IN B2B MARKETING
digital storytelling	THE ROLE OF PLOT DIVERSITY IN DIGITAL BRAND STORYTELLING: FOCUSING ON SELF-REFERENCING AND BRAND ANTHROPOMORPHISM
digital strategy	DIGITAL PLATFORMS AND SOCIAL MEDIA IN FASHION RENTAL MODELS
digital technology	THE IMPACT OF DIGITAL TECHNOLOGIES ON LUXURY RETAILERS’ SUSTAINABILITY FASHION SUSTAINABILITY IN THE DIGITAL REALM
Digital Transformation	HOW INDUSTRY 4.0 MAY IMPACT RELATIONSHIPS BETWEEN BRANDS AND MANUFACTURERS IN THE FASHION AND LUXURY INDUSTRIES
Discounted Utility Theory	SAVORING THE PRODUCT: A LOOK AT THE IMPACT OF AI ON PRE AND POST PURCHASE SATISFACTION
Display advertising	Where are the 99%?: The Impacts of Display Advertising on Consumer Responses beyond Click
Disposal Behavior	A STUDY ON THE IMPACT FACTORS OF SUSTAINABLE FASHION APPAREL CONSUMPTION
dominance	How atmospheric cues in a virtual reality fashion stores affect the sense of presence
Drone Racing	EXPLORING THE CHANGE IN TOPICS AND THEMES SURROUNDING DRONE RACING
Drone Sport	EXPLORING THE CHANGE IN TOPICS AND THEMES SURROUNDING DRONE RACING
Dubai	Exploring the significance of psychosocial perceptions of luxury fashion brands in London and Dubai
E
E-commerce	DOES CULTURE MATTER IN ONLINE FASHION PRODUCTS PURCHASE BEHAVIOR? EVIDENCES FROM A CROSS-CULTURAL ANALYSIS OF ALIBABA CUSTOMERS
Ease-of-use	CONSUMER ACCEPTANCE OF SELF-SERVICE TECHNOLOGY IN FASHION RETAIL STORES
ECO Labeling	The effect of label color, traceability information and labeling body credibility on consumers' intention of purchasing eco-friendly products
eco-fashion	BRANDING ETHICAL FASHION: THE EFFECT OF BRAND MESSAGING ON CONSUMER PERCEPTIONS OF ETHICAL FASHION BRANDS CYNICAL OR UNETHICAL CONSUMERS WON’T PURCHASE LUXURY ECO-FASHION?
eco-luxury consumers	Sustainability in the fashion industry. Using EEG to understand consumers
econometric models	Sustainable Brand Exploitation: A Value-based Approach for Strategy Evaluation
Economic crisis	FASHION CONSUMPTION AT TIME OF ECONOMIC CRISIS
EEG	Sustainability in the fashion industry. Using EEG to understand consumers
electronic word of mouth	Effects of Photo and Hashtag Types on the Consumers’ Responses to Instagram Posts Featuring Products
Electronic word-of-mouth intention	AGE AND GENDER DIFFERENCES IN CHINESE CONSUMERS’ PERCEPTIONS OF WECHAT AND E-WOM INTENTION
emerging market	FACTORS INFLUENCING YOUNG ADULTS’ ATTITUDE AND ADOPTION OF SUSTAINABLE SLOW FASHION IN AN EMERGING MARKET CONTEXT VOLUNTARY SIMPLISTIC CLOTHING CONSUMPTION PRACTICES: A SOUTH AFRICAN EMERGING MARKET PERSPECTIVE
Emerging Markets	Is Online Fashion a “Flat World”? An analysis about Brands and Markets Behavior
emotion	The Distinct Influences of Gratitude and Pride in Promoting Sustainable Luxury Brands in Social Media UNDERSTANDING THE EFFECTS OF EMOTION ON ‘LIKING BEHAVIOR’ IN SOCIAL MEDIA AND ITS ROLE IN SHAPING SUSTAINABLE APPAREL CONSUMPTION
emotions	How atmospheric cues in a virtual reality fashion stores affect the sense of presence How escapism in a virtual reality fashion stores induces behavioral intentions
endorser	An Experimental Investigation on Multiple Brand Endorsements by Non-Celebrity Endorsers on Instagram
engagement	Promoting the Dimensions of Luxury on Social Media
Enjoyment	CONSUMER ACCEPTANCE OF SELF-SERVICE TECHNOLOGY IN FASHION RETAIL STORES
entrepreneurial spirit	The Effect of Parasocial Relationship in B2B Purchasing Platform on User Loyalty: Evidence from the China B2B Purchasing Platform
Ephemerality	Does fashionization impede luxury brands’ CSR image?
ERP	Liberals Exhibit the Medial Frontal Negativity in Moral Judgment under Time Pressure
Escapism	How escapism in a virtual reality fashion stores induces behavioral intentions
ethical behaviour	FASHION SUSTAINABILITY IN THE DIGITAL REALM
ethical consumption	IT IS ETHICAL, BUT IT IS NOT ME: SELF-CONCEPT AND ETHICAL CONSUMPTION OF FASHION Overlooking the Dark Side of Fast Fashion: Consumers' Rationale for Continued Patronage
Ethical Fashion	The emergence of ethical retailers in the fashion and apparel industry BRANDING ETHICAL FASHION: THE EFFECT OF BRAND MESSAGING ON CONSUMER PERCEPTIONS OF ETHICAL FASHION BRANDS
Ethical values	COUNTERFEIT LUXURY GOODS IN EMERGING MARKETS: THE ROLE OF ETHICAL, SOCIAL, AND CULTURAL FACTORS IN CONSUMER DECISION-MAKING
Ethnic indexicality authenticity	Shooting with the e-stars: celebrity endorsement on building authenticity meanings for ethnic fashion brands
eWOM	What and How to Talk: The Value of Fashion Opinion Leaders’ Narrative Strategies in Cultivating eWOM Marketing
Exercise	Do promotions increase health? The moderating role of sales promotion among consumers' purchase and exercise behaviors
experiences	Omnichannel and consumption experiences in fashion retailing
Experiential consumption	COUNTERFEIT LUXURY GOODS IN EMERGING MARKETS: THE ROLE OF ETHICAL, SOCIAL, AND CULTURAL FACTORS IN CONSUMER DECISION-MAKING
Experiential value	Gamification marketing in consumer experiential value and satisfaction
expertise	EXPLORING THE FACTORS INFLUENCING THE PERCEIVED AUTHENTICITY OF CELEBRITY ENDORSERS ON SOCIAL MEDIA
eye tracking	Do Fashion Blogger Content Categories Attract Social Networking Site Users’ Attention in China? luke.butcher@curtin.edu.au
F
Face gain	The Differential Effects of Face Gain versus Face Loss on Luxury Brand Consumption
Face loss	The Differential Effects of Face Gain versus Face Loss on Luxury Brand Consumption
Facebook	CONSUMER ENGAGEMENT WITH FASHION RETAILERS ON SOCIAL MEDIA; CONSUMER RESPONSE TO THE ONLINE CONTENT OF ASOS, H&M AND ZARA
Fake news	Fake media content and cognitive dissonance
familiarity	THE INFLUENCE OF TYPEFACE ON CONSUMER ATTITUDES TOWARD AI PRODUCTS
fashion	ARE LUXURY AND FASHION OPPOSITE CONCEPTS? A CROSS COUNTRY EMPIRICAL ANALYSIS ANALYSIS AND INTERPRETATION OF THE SUSTAINABLE RETAILING LITERATURE: A FOCUS ON THE DIFFERENT MARKET FIELDS Omnichannel and consumption experiences in fashion retailing ANALYZING THE IMPACT OF CONGRUENCE IN FASHION INFLUENCER MARKETING ON INSTAGRAM Brand Addiction in the Context of Luxury and Fast-Fashion FEMALE PLUS SIZE CONSUMER CHALLENGE DOES CULTURE MATTER IN ONLINE FASHION PRODUCTS PURCHASE BEHAVIOR? EVIDENCES FROM A CROSS-CULTURAL ANALYSIS OF ALIBABA CUSTOMERS PSYCHOLOGICAL DRIVERS AND CONSEQUENCES OF SELFIE-EDITING How is social media effective in mobile advertising strategy of fashion brands? FASHION FIELD IN TRANSITION: STRUGGLES AND CHALLENGES WHEN PURSUING TOWARDS CIRCULARITY FASHION CONSUMPTION AT TIME OF ECONOMIC CRISIS ANALYSING TRADEMARK AND SOCIAL MEDIA IN THE FASHION INDUSTRY: TOOLS THAT COULD REALLY MAKE A DIFFERENCE FOR SMEs EXPLORATION OF THE ROLE OF INNOVATION IN THE DESIGN PROCESS OF LUXURY BRANDS How old is good for Rolex? Fashioning heritage and innovation into strategic advantage
Fashion adoption	BRANDING ETHICAL FASHION: THE EFFECT OF BRAND MESSAGING ON CONSUMER PERCEPTIONS OF ETHICAL FASHION BRANDS THE EFFECTS OF PRODUCT NOVELTY AND FASHION INFLUENCERS’ SOCIOECONOMIC STATUS ON FASHION ADOPTION IN SOCIAL MEDIA
Fashion and Apparel Retail	The emergence of ethical retailers in the fashion and apparel industry
Fashion and Luxury Industries	HOW INDUSTRY 4.0 MAY IMPACT RELATIONSHIPS BETWEEN BRANDS AND MANUFACTURERS IN THE FASHION AND LUXURY INDUSTRIES
Fashion Apparel	A STUDY ON THE IMPACT FACTORS OF SUSTAINABLE FASHION APPAREL CONSUMPTION
fashion blogger	Do Fashion Blogger Content Categories Attract Social Networking Site Users’ Attention in China?
fashion brands	REPUTATION MODEL PROPOSAL FOR THE FASHION INDUSTRY Connecting with fashion brands on social media: An investigation of consumers’ drivers CONSUMER CURATION ON SOCIAL SHOPPING SITES
fashion city	“MADE IN FLORENCE” IMPACT ON LUXURY BRANDS IDENTITY
fashion consciousness	The Effect of Fashion Consciousness and Status Consumption in Social Media - Focusing on The Luxury Brand -
fashion consumption	A CALL FOR DIVERSITY AND INCLUSION: EXAMINING FASHION EXPERIENCES OF MINORITY WOMEN Self-presentation Patterns and Fashion Consumption Behavior: New Insights for Social Media Marketing IT IS ETHICAL, BUT IT IS NOT ME: SELF-CONCEPT AND ETHICAL CONSUMPTION OF FASHION THE HOARDER, THE ONIOMANIAC AND THE FASHIONISTA IN ME: A LIFE HISTORIES APPROACH TO EXPLORE FASHION CONSUMPTION
fashion diversity	A CALL FOR DIVERSITY AND INCLUSION: EXAMINING FASHION EXPERIENCES OF MINORITY WOMEN
Fashion experience	INTERACTIVE SCREENS AS DYNAMIC ATMOSPHERICS OF FASHION STORES
Fashion Follower	#INFLUENCEMEINFLUENCEMORE – AN EMPIRICAL DEVIATION OF A PYRAMID OF FASHION FOLLOWER
Fashion ideals	The Female Body: Selling and Molding the Fashionable Figure
fashion industry	BUILDING A LUXURY BRAND ON INSATGRAM: DELVAUX AS A CASE STUDY MOTIVATION TO SHARE – A QUALITATIVE STUDY EXPLORING CONSUMERS’ MOTIVES TO PARTICIPATE IN COLLABORATIVE APPAREL CONSUMPTION Algorithms as Taste Fostering Devices in Fashion Blogging EFFECTS OF SOCIAL MEDIA COMMUNICATION ON PURCHASE INTENTION OF ENDORSED FASHION PRODUCTS – A MODERATED MEDIATION MODEL DIGITAL PLATFORMS AND SOCIAL MEDIA IN FASHION RENTAL MODELS Sustainability in the fashion industry. Using EEG to understand consumers
Fashion influencers	THE EFFECTS OF PRODUCT NOVELTY AND FASHION INFLUENCERS’ SOCIOECONOMIC STATUS ON FASHION ADOPTION IN SOCIAL MEDIA
fashion innovativeness	Consumer engagement in mobile shopping through mobile fashion apps and AR
fashion involvement	Consumer engagement in mobile shopping through mobile fashion apps and AR
Fashion Labels	BRANDING ETHICAL FASHION: THE EFFECT OF BRAND MESSAGING ON CONSUMER PERCEPTIONS OF ETHICAL FASHION BRANDS
fashion management	THE EFFECTS OF FASHION RETAIL TREND IMITATION
fashion marketing	THE FUTURE OF INFLUENCER MARKETING IN THE DIGITAL AGE OF VIRTUAL INFLUENCERS MARKETING FASHION AS ART OR THE ART OF MARKETING FASHION? CONSUMER ENGAGEMENT WITH FASHION RETAILERS ON SOCIAL MEDIA; CONSUMER RESPONSE TO THE ONLINE CONTENT OF ASOS, H&M AND ZARA
Fashion opinion leaders	What and How to Talk: The Value of Fashion Opinion Leaders’ Narrative Strategies in Cultivating eWOM Marketing
fashion recommendation	The influence of consumption goals on AI-driven recommendation agent value of Stitch Fix
Fashion recommendation system	The Development of Sustainable Fashion Recommendation Systems for Consumer Well-being
fashion rental models	DIGITAL PLATFORMS AND SOCIAL MEDIA IN FASHION RENTAL MODELS
fashion retailing	DIGITAL PLATFORMS AND SOCIAL MEDIA IN FASHION RENTAL MODELS Overlooking the Dark Side of Fast Fashion: Consumers' Rationale for Continued Patronage
fashion styling suggestion service	A Study on the Characteristics and Intent of Artificial Intelligence-style assistant
fashion supply chain	TYPES OF RELATIONSHIP ASYMMETRY AND THE IMPLEMENTATION OF SUSTAINABLE PRODUCT DEVELOPMENT IN FASHION SUPPLY CHAINS
Fashion web celebrity endorser	Study on the Influencing of Web celebrity endorser on brand equity: Research based on fashion brands
Fashionization	Does fashionization impede luxury brands’ CSR image?
Fast Fashion	Effects of mindfulness on slow fashion purchase intent The emergence of ethical retailers in the fashion and apparel industry Is Online Fashion a “Flat World”? An analysis about Brands and Markets Behavior THE RELATIONSHIP BETWEEN FAST FASHION PRODUCT FEATURES AND CONSUMER CHOICE
Fast-fashion	Brand Addiction in the Context of Luxury and Fast-Fashion
Fear Appeal	PSYCHOLOGICAL REACTANCE TOWARD FEAR APPEALS IN SOCIAL MARKETING ADVERGAMES: THE MODERATING ROLE OF TELEPRESENCE
Female body	The Female Body: Selling and Molding the Fashionable Figure
Financial Risk	ANTECEDENTS OF THE PERCEIVED EMOTIONAL COST OF SWITCHING: EVIDENCE FROM THE JAPANESE TABLET MARKET
firm performance	THE CONTINGENCY OF LIABILITIES OF FOREIGNNESS IN VALUE-CREATION ON TECHNOLOGICAL TURBULENCE
Flagship store	The Real Roles of Flagship Stores for Customer Brand Experience in Apparel Industry
Flow experience	The Influence of Live Streaming Service of Web Celebrity on Consumer Impulsive Buying Behavior The effect of brand attractiveness on brand attachment: The moderating roles of flow experience
fMRI	Celebrity Endorsement Advertising in Social Fashion Marketing Activates Curiosity, Reward Circuitry and Enhances Visual Attention The Effect of Luxury Brands’ CSR Communication on Purchase Intention: An fMRI Investigation
food	luke.butcher@curtin.edu.au
France	ARE LUXURY AND FASHION OPPOSITE CONCEPTS? A CROSS COUNTRY EMPIRICAL ANALYSIS
Functional brand value	Aspects of celebrity endorsements and brand values influencing young adults’ attitude and purchase intention for cosmetics brands in South Africa
future	THE FUTURE OF APPAREL PRODUCTION IN THE U.S.
G
game industry	DIGITAL AND SOCIAL MEDIA BRANDING MATRIX STRATEGY IN CHINA’S GAME INDUSTRY: BIG DATA ANALYSIS BASED ON WEIBO MARKETING OF GAME BRANDS IN SHANGHAI
Gamified marketing activities	Gamification marketing in consumer experiential value and satisfaction
Gender	Sex Sells….Or Does It? How LGBT Sexual Imagery Influences the Effectiveness of Luxury Brand Advertisements Effect of Apparel Brands’ Sustainability Efforts on Customer-Brand Identification, Brand Attitude and Loyalty: A Comparison of Female and Male Consumers AGE AND GENDER DIFFERENCES IN CHINESE CONSUMERS’ PERCEPTIONS OF WECHAT AND E-WOM INTENTION
Gender difference	DOES INFORMATION ORDER MATTERS? THE INTERPLAY OF INFORMATION ORDER, GENDER, AND CONSTRUAL LEVEL IN CAUSE-RELATED MARKETING COMMUNICATION
Generation Y	Luxury fashion perceptions: the Indonesian perspective A LESSON FOR LUXURY FASHION BRANDS: SOCIAL MEDIA ROLE IN INCLUENCING GEN Y’S ONLINE AND OFFLINE PURCHASE DECISION
Generation Z	Luxury fashion perceptions: the Indonesian perspective
Germany	ARE LUXURY AND FASHION OPPOSITE CONCEPTS? A CROSS COUNTRY EMPIRICAL ANALYSIS
Global Viewers
goal	The influence of consumption goals on AI-driven recommendation agent value of Stitch Fix
grapes	From Fast Fashion to Slow Fashion sustainable innovations : From Nature to Fashion
green advertising	Green advertising in the sustainable fashion market
Green consumption	An exploratory study of sustainable clothing consumption: moral foundations, subjective knowledge, and purchases.
green gold	From Fast Fashion to Slow Fashion sustainable innovations : From Nature to Fashion
Grocery Shopping	SEASONAL SHOPPERS
Group affiliation	CONSPICUOUS CONSUMPTION IN EMERGING MARKETS: A SOCIAL IDENTITY THEORY PERSPECTIVE
H
happiness	The Relation of Alcohol Consumption and Happiness in Everyday Life: A Multilevel Modeling Approach
haptic information	VISUAL AND VERVAL PRESENTATIONS OF HAPTIC INFORMATION IN ONLINE FASHION STORES AND CONSUMERS’ IMAGERY INFORMATION-PROCESSING AND SATISFACTION
hashtag	Effects of Photo and Hashtag Types on the Consumers’ Responses to Instagram Posts Featuring Products
hashtag activism	CAN BRANDS RECOVER FROM CONSUMER BACKLASH ON SOCIAL MEDIA CAUSED BY RACIALLY INSENSITIVE ADVERTISING AND MARKETING COMMUNICATIONS CAMPAIGNS?
Hedonic Consumption	Exploring the rewards dimension of engagement in consumer-fashion brand relationship
Hedonic rewards	Do hedonic rewards at online communities affect consumer-fashion brand engagement? A PLS approach
hedonic shopping value	SUBJECTIVE WELL-BEING AND BRAND LUXURY: A COMPARATIVE DISCUSSION BETWEEN PHYSICAL STORES AND E-RETAILERS
Hedonic value	The Influence of Congnitive Resource Depletion on Creative Idea Generation
Helpfulness	THE EFFECTS OF POSITIVE AND NEGATIVE ONLINE REVIEWS ON HELPFULNESS
heritage	How old is good for Rolex? Fashioning heritage and innovation into strategic advantage
high involvement products	POSSESSION ATTACHMENT TOWARDS GLOBAL BRANDS: THE “WORLD OF BARBIE” SHAPING THE MINDSET OF YOUNG INDIAN GIRLS
HIstory	The Female Body: Selling and Molding the Fashionable Figure
holistic	Make Me Think or Tell Me a Story: The Effect of Category Interest, Need for Cognition, and Transportation Tendency in Social Media Advertising
homophily	Mavenship behaviour and trial of decorative cosmetics among female consumers THE ROLE OF FASHION BLOGGER CREDIBILITY, HOMOPHILY AND ENGAGEMENT ON FOLLOWERS’ INTENTIONS TO BUY FASHION PRODUCTS. RESULTS OF A BINATIONAL STUDY.
human well-being	Are you ready to embrace art work made by artificial intelligence? - The asymmetric effects of attitudes toward art work (art vs. art infused product) and painting agent (human vs. artificial intelligence) -
I
identity consumption	The effect of self-construal on preference for brand prominence from an identity consumption perspective
identity salience	The effect of self-construal on preference for brand prominence from an identity consumption perspective
imagery information-processing	VISUAL AND VERVAL PRESENTATIONS OF HAPTIC INFORMATION IN ONLINE FASHION STORES AND CONSUMERS’ IMAGERY INFORMATION-PROCESSING AND SATISFACTION
imagery-evoking strategy	VISUAL AND VERVAL PRESENTATIONS OF HAPTIC INFORMATION IN ONLINE FASHION STORES AND CONSUMERS’ IMAGERY INFORMATION-PROCESSING AND SATISFACTION
immaterial luxury	BALANCING TRADITION AND INNOVATION: ASSESSMENT OF NEW LUXURY HOSPITALITY BUSINESS MODELS AND THEIR IMPLICATIONS ON 5-STAR HOTELS IN SWITZERLAND
Immersion	Mavenship behaviour and trial of decorative cosmetics among female consumers
impulsive buying behavior	The Influence of Live Streaming Service of Web Celebrity on Consumer Impulsive Buying Behavior
in-depth interviews	REPUTATION MODEL PROPOSAL FOR THE FASHION INDUSTRY
inconspicuousness	The influence of personal factors on inconspicuous luxury consumption: Mediating effect of need-for-uniqueness
Independent Self-View	SOCIAL VS. FUNCTIONAL LUXURY VALUE: THE IMPACT OF SOCIAL MEDIA INTERACTION ON CONSUMERS’ LUXURY VALUE PERCEPTION AND PRODUCT CHOICE
Individual Differences	Liberals Exhibit the Medial Frontal Negativity in Moral Judgment under Time Pressure
industry	THE FUTURE OF APPAREL PRODUCTION IN THE U.S.
Industry 4.0	HOW INDUSTRY 4.0 MAY IMPACT RELATIONSHIPS BETWEEN BRANDS AND MANUFACTURERS IN THE FASHION AND LUXURY INDUSTRIES
industry performance	The influence of firm/industry performance on consumer well-being
Influencer	ANALYZING THE IMPACT OF CONGRUENCE IN FASHION INFLUENCER MARKETING ON INSTAGRAM #INFLUENCEMEINFLUENCEMORE – AN EMPIRICAL DEVIATION OF A PYRAMID OF FASHION FOLLOWER
influencer marketing	THE FUTURE OF INFLUENCER MARKETING IN THE DIGITAL AGE OF VIRTUAL INFLUENCERS TRUST TOWARD THE INFLUENCER ON SOCIAL MEDIA: ITS ANTECEDENTS AND OUTCOMES Effects of Photo and Hashtag Types on the Consumers’ Responses to Instagram Posts Featuring Products
Influencer-product-customer congruence	ANALYZING THE IMPACT OF CONGRUENCE IN FASHION INFLUENCER MARKETING ON INSTAGRAM
Influencers
information aspirational	Connecting with fashion brands on social media: An investigation of consumers’ drivers
Information processing	An extended approach of Conceptualizing and Measuring the Perception and Appraisal of Luxury Fashion
Information sources	Examination of Information Sources for Millennial Consumers’ Luxury Brand Consumption
Innovation	THE TEXTILE INDUSTRY AND ITS SUPPLY-NETWORK: A SUSTAINABILITY ISSUE HOW INDUSTRY 4.0 MAY IMPACT RELATIONSHIPS BETWEEN BRANDS AND MANUFACTURERS IN THE FASHION AND LUXURY INDUSTRIES EXPLORATION OF THE ROLE OF INNOVATION IN THE DESIGN PROCESS OF LUXURY BRANDS
Innovativeness	The Influence of Congnitive Resource Depletion on Creative Idea Generation
Inspiration	The Effect of Art Consumption on Consumer Well-being in South Korea
Instagram	Shooting with the e-stars: celebrity endorsement on building authenticity meanings for ethnic fashion brands BUILDING A LUXURY BRAND ON INSATGRAM: DELVAUX AS A CASE STUDY CONSUMER ENGAGEMENT WITH FASHION RETAILERS ON SOCIAL MEDIA; CONSUMER RESPONSE TO THE ONLINE CONTENT OF ASOS, H&M AND ZARA ANALYZING THE IMPACT OF CONGRUENCE IN FASHION INFLUENCER MARKETING ON INSTAGRAM #INFLUENCEMEINFLUENCEMORE – AN EMPIRICAL DEVIATION OF A PYRAMID OF FASHION FOLLOWER WHAT LUXURY WATCH BRANDS NEED TO KNOW WHEN ON INSTAGRAM Effects of Photo and Hashtag Types on the Consumers’ Responses to Instagram Posts Featuring Products An Experimental Investigation on Multiple Brand Endorsements by Non-Celebrity Endorsers on Instagram How old is good for Rolex? Fashioning heritage and innovation into strategic advantage
intellectual property	To Burn or Not to Burn: A Case Study of Louis Vuitton and its Deadstock Dilemma
Intention to buy	THE ROLE OF FASHION BLOGGER CREDIBILITY, HOMOPHILY AND ENGAGEMENT ON FOLLOWERS’ INTENTIONS TO BUY FASHION PRODUCTS. RESULTS OF A BINATIONAL STUDY.
intentions to purchase	Are new digital influencers ruining your business? The effects of negative word-of-mouth initiated by social media new influencers in fashion on consumers´ intentions to purchase and recommend the brand
Interactive advertising	HOW ROLE IDENTITY SALIENCE, NORMATIVE INFLUENCE, AND GIFT GIVING IN THE DIGITAL AGE IMPACT CONSPICUOUS CONSUMPTION BEHAVIOR: EVIDENCE FROM EMERGING MARKETS
interactive marketing	Antecedents of Social Media Induced Retail Commerce Activities: Impact of Brand-Consumer Relationships and Psychological Sense of Community
interactive screens	INTERACTIVE SCREENS AS DYNAMIC ATMOSPHERICS OF FASHION STORES
Interactivity	HARNESSING THE INFLUENCE OF SOCIAL MEDIA IN ONLINE LUXURY BRAND COMMUNICATION THE EFFECT OF AR (AUGMENTED REALITY) ON PURCHASE INTENTION OF BEAUTY PRODUCTS: THE MEDIATING ROLES OF VIVIDNESS, INTERACTIVITY, AND CONTROL
Interdependent Self-View	SOCIAL VS. FUNCTIONAL LUXURY VALUE: THE IMPACT OF SOCIAL MEDIA INTERACTION ON CONSUMERS’ LUXURY VALUE PERCEPTION AND PRODUCT CHOICE
interior	COLOURS OF INTERIOR MATERIALS AND STAFF FASHION IN RETAIL SPACE
International	CONSPICUOUS CONSUMPTION OF RECESSION HIT CONSUMERS: PRELIMINARY EVIDENCE FROM A GREEK AND INTERNATIONAL SAMPLE
international comparison	CAN REGULATORY FOCUS INFLUENCE THE JUDGEMENT OF “THESE SUIT ME!” ? A COMPARISON BETWEEN WESTERN AND EASTERN CONSUMERS
International Marketing	Assessing Shipping Fee influence on Purchasing online from the US vs Japan: The Case of Online Auction Marketplaces for Decorative Arts and Luxury Goods
Internationalisation	ANALYSING TRADEMARK AND SOCIAL MEDIA IN THE FASHION INDUSTRY: TOOLS THAT COULD REALLY MAKE A DIFFERENCE FOR SMEs
intrinsic & extrinsic needs	Exploring subscriber engagement and quality in OTT (over the top) industry
italian fashion	THE PARTITIONED COUNTRY OF ORIGIN EFFECT IN CONSUMERS’ EVALUATION OF AN ITALIAN FASHION PRODUCT
J
Japan	SOCIAL MOTIVES FOR GENERATING WORD-OF-MOUTH: THE CASE OF JAPANESE CONSUMERS ANTECEDENTS OF THE PERCEIVED EMOTIONAL COST OF SWITCHING: EVIDENCE FROM THE JAPANESE TABLET MARKET ARE LUXURY AND FASHION OPPOSITE CONCEPTS? A CROSS COUNTRY EMPIRICAL ANALYSIS
K
K Beauty	Organic Silicium and innovation in luxury cosmetics and Make-up
Kérastase	The influence of cross-cultural effect on Kérastase (L’Oreal Group) consumer-brand relationship and engagement
L
L'Oreal	The influence of cross-cultural effect on Kérastase (L’Oreal Group) consumer-brand relationship and engagement
Label color	The effect of label color, traceability information and labeling body credibility on consumers' intention of purchasing eco-friendly products
lay rationalism	THE EFFECT OF PRICE PRECISION ON LUXURY TRAVEL
LDA	Using Neural Topic Modeling to Extract Marketing Intelligence from Social Media Review
leads	THE EFFECT OF MARKETING AUTOMATION IN B2B MARKETING
Legal issues	The effects of the different types of CSR activities on consumer loyalty and perception of firm: moderating effects of CSR orientation and congruence
Leximancer	CAN BRANDS RECOVER FROM CONSUMER BACKLASH ON SOCIAL MEDIA CAUSED BY RACIALLY INSENSITIVE ADVERTISING AND MARKETING COMMUNICATIONS CAMPAIGNS?
LGBT	Sex Sells….Or Does It? How LGBT Sexual Imagery Influences the Effectiveness of Luxury Brand Advertisements
life histories	THE HOARDER, THE ONIOMANIAC AND THE FASHIONISTA IN ME: A LIFE HISTORIES APPROACH TO EXPLORE FASHION CONSUMPTION
lifestyle product	A STUDY ON CONSUMER PERCEPTION OF SAFETY ANXIETY ON OVERALL CLOTHING ENVIRONMENT
Liking Behavior	UNDERSTANDING THE EFFECTS OF EMOTION ON ‘LIKING BEHAVIOR’ IN SOCIAL MEDIA AND ITS ROLE IN SHAPING SUSTAINABLE APPAREL CONSUMPTION
Literature review	MARKETING FASHION AS ART OR THE ART OF MARKETING FASHION?
live streaming service	The Influence of Live Streaming Service of Web Celebrity on Consumer Impulsive Buying Behavior
location-based	How is social media effective in mobile advertising strategy of fashion brands?
LOF	THE CONTINGENCY OF LIABILITIES OF FOREIGNNESS IN VALUE-CREATION ON TECHNOLOGICAL TURBULENCE
London	Exploring the significance of psychosocial perceptions of luxury fashion brands in London and Dubai
long-term performance	The effects of value co-creation in social platforms on participating companies' competitive advantage
Low quality	THE RELATIONSHIP BETWEEN FAST FASHION PRODUCT FEATURES AND CONSUMER CHOICE
Low-income groups	CONSPICUOUS CONSUMPTION IN EMERGING MARKETS: A SOCIAL IDENTITY THEORY PERSPECTIVE
Loyalty	MULTICHANNEL PRESENCE, BOON OR CURSE?: A COMPARISON IN PRICE, LOYALTY, REGRET, AND DISAPPOINTMENT CONSUMERS’ LOYALTY TOWARDS COSMETICS SOUTH AFRICAN WEB-STORES: A FEMALE PERSPECTIVE
luxury	How B2B marketers can utilize social media and gain intelligence that is used to develop sustainable customer relationships in the fashion industry ARE LUXURY AND FASHION OPPOSITE CONCEPTS? A CROSS COUNTRY EMPIRICAL ANALYSIS BUILDING A LUXURY BRAND ON INSATGRAM: DELVAUX AS A CASE STUDY Sex Sells….Or Does It? How LGBT Sexual Imagery Influences the Effectiveness of Luxury Brand Advertisements Is Online Fashion a “Flat World”? An analysis about Brands and Markets Behavior THE EFFECTS OF FASHION RETAIL TREND IMITATION Brand Addiction in the Context of Luxury and Fast-Fashion MATERIALISM OR MORALITY IN SOCIAL MEDIA, WHICH MATTERS THE MOST? INSIGHTS FROM MILLENNIALS LUXURY CONSUMPTION Opera houses within the brandscape of luxury capitals: a preliminary assessment ARTIFICATION PROCESSES FOR MAJOR LUXURY BRANDS: ART-BASED MANAGEMENT FOR BRANDING PURPOSES CYNICAL OR UNETHICAL CONSUMERS WON’T PURCHASE LUXURY ECO-FASHION? EXPLORATION OF THE ROLE OF INNOVATION IN THE DESIGN PROCESS OF LUXURY BRANDS SUBJECTIVE WELL-BEING AND BRAND LUXURY: A COMPARATIVE DISCUSSION BETWEEN PHYSICAL STORES AND E-RETAILERS How old is good for Rolex? Fashioning heritage and innovation into strategic advantage
Luxury Art Marketing	Focusing on Aura and Awe: Effects of Art Marketing on Luxury Brand Attitude and Purchasing Intention
luxury brand	The Effect of Fashion Consciousness and Status Consumption in Social Media - Focusing on The Luxury Brand - Effects of message sidedness and brand engagement in product reviews for luxury brands: the mediating role of message credibility Green advertising in the sustainable fashion market HARNESSING THE INFLUENCE OF SOCIAL MEDIA IN ONLINE LUXURY BRAND COMMUNICATION Does fashionization impede luxury brands’ CSR image? Promoting the Dimensions of Luxury on Social Media The Effect of Customized Chatbot Services on Brand Loyalty toward Luxury Brands
luxury brand advertising	A STUDY ON THE EFFECT OF BRAND STORY COGNITION AND SELF-ESTEEM ON BRAND ATTITUDE IN SNS OF LUXURY BRAND
Luxury brand consumption	Examination of Information Sources for Millennial Consumers’ Luxury Brand Consumption
Luxury brand customization	Luxury-brand Customization as a strategy: The Regulatory Focus Effect and Customization Components
luxury brand image	Consumer Perceptions towards an Art-luxury Brand Image — The Case Study of Louis Vuitton
Luxury branding	How social distance shown in a social media craftsmanship video effects luxury brand experiences The Effect of Fancy Brand Names on Consumers’ Decision Making
Luxury brands	The Differential Effects of Face Gain versus Face Loss on Luxury Brand Consumption HOW GENDER AFFECTS THE BUYING-DECISION PROCESS AMONG CONSUMERS OF LUXURY GOODS The Effect of Luxury Brands’ CSR Communication on Purchase Intention: An fMRI Investigation
luxury cars	Prestige Pricing in Markets for Luxury & Premium Products
Luxury consumption	The influence of personal factors on inconspicuous luxury consumption: Mediating effect of need-for-uniqueness Effects of mindfulness on slow fashion purchase intent The Differential Effects of Face Gain versus Face Loss on Luxury Brand Consumption Luxury Consumption and Sustainable Consumption Are Not Oxymoronic: The Well-being Consumption Tendency
luxury cue	luke.butcher@curtin.edu.au
luxury experiences	BALANCING TRADITION AND INNOVATION: ASSESSMENT OF NEW LUXURY HOSPITALITY BUSINESS MODELS AND THEIR IMPLICATIONS ON 5-STAR HOTELS IN SWITZERLAND
luxury fashion	How retailers contribute to sustainability promotion in the luxury fashion sector? Prestige Pricing in Markets for Luxury & Premium Products Luxury fashion perceptions: the Indonesian perspective SMM AND CUSTOMER PURCHASING EXPERIENCE: THE CHINESE WAY A LESSON FOR LUXURY FASHION BRANDS: SOCIAL MEDIA ROLE IN INCLUENCING GEN Y’S ONLINE AND OFFLINE PURCHASE DECISION MILLENIALS AND ON AND OFF LUXURY PURCHASING: FACTORS DRIVING THEIR CHOICES
luxury fashion brand	LUXURY FASHION BRANDING ON THE INTERNET
luxury fashion brands	Exploring the significance of psychosocial perceptions of luxury fashion brands in London and Dubai CONSUMER ENGAGEMENT THROUGH CONTEMPORARY ART - FONDAZIONE PRADA HOW COUNTRY OF ORIGIN AND MATERIALISM INFLUENCE PURCHASE INTENTION OF LUXURY GOODS ONLINE AMONG MILLENNIALS: CROSS-CULTURAL STUDY
Luxury fashion goods	HOW ROLE IDENTITY SALIENCE, NORMATIVE INFLUENCE, AND GIFT GIVING IN THE DIGITAL AGE IMPACT CONSPICUOUS CONSUMPTION BEHAVIOR: EVIDENCE FROM EMERGING MARKETS CONSPICUOUS CONSUMPTION IN EMERGING MARKETS: A SOCIAL IDENTITY THEORY PERSPECTIVE
Luxury Fashion Value Associations	An extended approach of Conceptualizing and Measuring the Perception and Appraisal of Luxury Fashion
luxury goods	RATING, REVIEW AND REPUTATION: HOW TO UNLOCK THE HUDDNE VALUE OF LUXURY CONSUMERS FROM DIGITAL COMMERCE? To Burn or Not to Burn: A Case Study of Louis Vuitton and its Deadstock Dilemma
luxury hospitality	BALANCING TRADITION AND INNOVATION: ASSESSMENT OF NEW LUXURY HOSPITALITY BUSINESS MODELS AND THEIR IMPLICATIONS ON 5-STAR HOTELS IN SWITZERLAND
Luxury industry	LUXURY TOWARDS SUSTAINABILITY: A GRI-BASED SUSTAINABILITY REPORT ANALYSIS
luxury Innovation	BALANCING TRADITION AND INNOVATION: ASSESSMENT OF NEW LUXURY HOSPITALITY BUSINESS MODELS AND THEIR IMPLICATIONS ON 5-STAR HOTELS IN SWITZERLAND
luxury lifestyle fashion stores	HOW ENVIRONMENTAL STIMULI AFFECT CONSUMER PERCEIVED VALUE OF LUXURY LIFESTYLE FASHION STORES? AN EMPIRICAL STUDY OF CHINESE CONSUMERS
luxury management	Traditions VS Innovations: The impact of top executives’ background on strategy and innovations in Swiss luxury watchmaking industry
Luxury marketing	MARKETING FASHION AS ART OR THE ART OF MARKETING FASHION?
luxury pricing	Prestige Pricing in Markets for Luxury & Premium Products
luxury retailing	THE IMPACT OF DIGITAL TECHNOLOGIES ON LUXURY RETAILERS’ SUSTAINABILITY
luxury start-up strategy	BREAKING THE RULES OF LUXURY: DECODING A BORN DIGITAL NICHE WATCH BRAND’S RECIPE FOR SUCCESS IN A COMPETITIVE MARKET
Luxury Watch	WHAT LUXURY WATCH BRANDS NEED TO KNOW WHEN ON INSTAGRAM
M
Machine Learning	SAVORING THE PRODUCT: A LOOK AT THE IMPACT OF AI ON PRE AND POST PURCHASE SATISFACTION
macro level	The influence of firm/industry performance on consumer well-being
Make up	Organic Silicium and innovation in luxury cosmetics and Make-up
Male cosmetics	Organic Silicium and innovation in luxury cosmetics and Make-up
manipulative intent	Make Me Think or Tell Me a Story: The Effect of Category Interest, Need for Cognition, and Transportation Tendency in Social Media Advertising
Manufacturer	HOW INDUSTRY 4.0 MAY IMPACT RELATIONSHIPS BETWEEN BRANDS AND MANUFACTURERS IN THE FASHION AND LUXURY INDUSTRIES
Market devices	Algorithms as Taste Fostering Devices in Fashion Blogging
Marketing	The Effect of Fancy Brand Names on Consumers’ Decision Making
marketing automation	THE EFFECT OF MARKETING AUTOMATION IN B2B MARKETING
Marketing Intelligence	Using Neural Topic Modeling to Extract Marketing Intelligence from Social Media Review
Mass customization	The Effect of Customized Chatbot Services on Brand Loyalty toward Luxury Brands
Massclusivity	Analyzing the impact of massclusivity campaigns on luxury and mass-market fashion brands
Materialism	COUNTERFEIT LUXURY GOODS IN EMERGING MARKETS: THE ROLE OF ETHICAL, SOCIAL, AND CULTURAL FACTORS IN CONSUMER DECISION-MAKING MATERIALISM OR MORALITY IN SOCIAL MEDIA, WHICH MATTERS THE MOST? INSIGHTS FROM MILLENNIALS LUXURY CONSUMPTION CONSPICUOUS CONSUMPTION IN EMERGING MARKETS: A SOCIAL IDENTITY THEORY PERSPECTIVE HOW COUNTRY OF ORIGIN AND MATERIALISM INFLUENCE PURCHASE INTENTION OF LUXURY GOODS ONLINE AMONG MILLENNIALS: CROSS-CULTURAL STUDY
Meaningfulness	The Influence of Congnitive Resource Depletion on Creative Idea Generation
Megastore	SEASONAL SHOPPERS
mental imagery	VISUAL AND VERVAL PRESENTATIONS OF HAPTIC INFORMATION IN ONLINE FASHION STORES AND CONSUMERS’ IMAGERY INFORMATION-PROCESSING AND SATISFACTION
mesoporosyl	Organic Silicium and innovation in luxury cosmetics and Make-up
Message sidedness	Effects of message sidedness and brand engagement in product reviews for luxury brands: the mediating role of message credibility
message strategy	MOMMY CAN WEAR HEELS TOO: MILLENNIAL MOMMY INFLUENCERS’ FASHION ADVERTORIALS ON INSTAGRAM
MFN	Liberals Exhibit the Medial Frontal Negativity in Moral Judgment under Time Pressure
MFQ	Liberals Exhibit the Medial Frontal Negativity in Moral Judgment under Time Pressure
micro-moments	Understanding Micro-Moments in Mobile Shopping: Sequential Linkages between Curiosity and Consumer Traits
Migrant	A QUALITATIVE STUDY ON NORTH KOREAN DEFECTORS’ ACCULTURATION IN SOUTH KOREA: FOCUSED ON THE ROLE OF CLOTHING
millenial
Millennial	Exploring Chinese Millennials’ Perceptions of bamboo textile fashion products
Millennial consumers	Examination of Information Sources for Millennial Consumers’ Luxury Brand Consumption
millennials	MILLENIALS AND ON AND OFF LUXURY PURCHASING: FACTORS DRIVING THEIR CHOICES How old is good for Rolex? Fashioning heritage and innovation into strategic advantage HOW COUNTRY OF ORIGIN AND MATERIALISM INFLUENCE PURCHASE INTENTION OF LUXURY GOODS ONLINE AMONG MILLENNIALS: CROSS-CULTURAL STUDY
Mindful consumption	Effects of mindfulness on slow fashion purchase intent COUNTERFEIT LUXURY GOODS IN EMERGING MARKETS: THE ROLE OF ETHICAL, SOCIAL, AND CULTURAL FACTORS IN CONSUMER DECISION-MAKING
mindfulness	Effects of mindfulness on slow fashion purchase intent
minority	A CALL FOR DIVERSITY AND INCLUSION: EXAMINING FASHION EXPERIENCES OF MINORITY WOMEN
mobile advertising	How is social media effective in mobile advertising strategy of fashion brands?
mobile apps	Consumer engagement in mobile shopping through mobile fashion apps and AR
mobile channel	Omnichannel and consumption experiences in fashion retailing
Mobile exercise application	Do promotions increase health? The moderating role of sales promotion among consumers' purchase and exercise behaviors
mobile shopping	Consumer engagement in mobile shopping through mobile fashion apps and AR Understanding Micro-Moments in Mobile Shopping: Sequential Linkages between Curiosity and Consumer Traits
mobile touch points	DIGITAL AND MOBILE TOUCH POINTS IN THE FASHION MARKET: A COMPARISON BETWEEN CHINESE AND EUROPEAN MILLENNIAL CONSUMERS
models age	FASHION AND BEAUTY ADVERTISING MODELS’ AGE AND ITS IMPACT ON OVER 50 FEMALE CONSUMERS’ PURCHASE INTENTION
Modest Fashion	PERCEIVED SIMILARITY AS A LEVER TO DEVELOP THE MODEST FASHION MARKET IN FRANCE
Mood	The interaction effect of mood on attitude toward native advertising
Moral foundations	An exploratory study of sustainable clothing consumption: moral foundations, subjective knowledge, and purchases.
Morality	MATERIALISM OR MORALITY IN SOCIAL MEDIA, WHICH MATTERS THE MOST? INSIGHTS FROM MILLENNIALS LUXURY CONSUMPTION
motherhood	MOMMY CAN WEAR HEELS TOO: MILLENNIAL MOMMY INFLUENCERS’ FASHION ADVERTORIALS ON INSTAGRAM
motivation	Connecting with fashion brands on social media: An investigation of consumers’ drivers
motivation for second hand	Exploring the motivations and barriers for second-hand product consumption
motives	MOTIVATION TO SHARE – A QUALITATIVE STUDY EXPLORING CONSUMERS’ MOTIVES TO PARTICIPATE IN COLLABORATIVE APPAREL CONSUMPTION
mPFC	The Effect of Luxury Brands’ CSR Communication on Purchase Intention: An fMRI Investigation
MSNGs	Analysis of Influencing Factors of Mobile Social Network Game Continuous Use Intention
multi category store	THE INFLUENCE OF CORE CAPABILITY OF A FIRM AND PERCEIVED CSR ON PURCHASING BEHAVIOR IN A DIFFERENT STORE TYPE
multichannel	THE EFFECT OF MARKETING AUTOMATION IN B2B MARKETING
Multiculture	A QUALITATIVE STUDY ON NORTH KOREAN DEFECTORS’ ACCULTURATION IN SOUTH KOREA: FOCUSED ON THE ROLE OF CLOTHING
Multinomial Logistic Regression	SEASONAL SHOPPERS
mystery shopping	How retailers contribute to sustainability promotion in the luxury fashion sector?
N
Narrative strategies	What and How to Talk: The Value of Fashion Opinion Leaders’ Narrative Strategies in Cultivating eWOM Marketing
narrative transportation	A STUDY ON THE EFFECT OF BRAND STORY COGNITION AND SELF-ESTEEM ON BRAND ATTITUDE IN SNS OF LUXURY BRAND
National Image
Native advertising	The interaction effect of mood on attitude toward native advertising
Natural fiber	Exploring Chinese Millennials’ Perceptions of bamboo textile fashion products
need-for-uniqueness	The influence of personal factors on inconspicuous luxury consumption: Mediating effect of need-for-uniqueness
Negative Emotions Toward Brands	MODERATE EFFECTS OF NEGATIVE EMOTIONS IN BRAND LOVE EXTENDED ABSTRACT
Negative Word-of-Mouth	SOCIAL MOTIVES FOR GENERATING WORD-OF-MOUTH: THE CASE OF JAPANESE CONSUMERS
network	How B2B marketers can utilize social media and gain intelligence that is used to develop sustainable customer relationships in the fashion industry
Neural Topic Modeling	Using Neural Topic Modeling to Extract Marketing Intelligence from Social Media Review
New Product Adoption	ANTECEDENTS OF THE PERCEIVED EMOTIONAL COST OF SWITCHING: EVIDENCE FROM THE JAPANESE TABLET MARKET
New product adoption intention	The Impact of Conspicuous Consumption and Perceived Value on New Product Adoption Intention
niche luxury strategy	BREAKING THE RULES OF LUXURY: DECODING A BORN DIGITAL NICHE WATCH BRAND’S RECIPE FOR SUCCESS IN A COMPETITIVE MARKET
Non-voluntary	FASHION CONSUMPTION AT TIME OF ECONOMIC CRISIS
Nontargeted consumers	PERCEIVED SIMILARITY AS A LEVER TO DEVELOP THE MODEST FASHION MARKET IN FRANCE
North Korean defector	A QUALITATIVE STUDY ON NORTH KOREAN DEFECTORS’ ACCULTURATION IN SOUTH KOREA: FOCUSED ON THE ROLE OF CLOTHING
nostalgia	THE INFLUENCE OF TYPEFACE ON CONSUMER ATTITUDES TOWARD AI PRODUCTS
Novelty	The Influence of Congnitive Resource Depletion on Creative Idea Generation
O
offline shopping	A LESSON FOR LUXURY FASHION BRANDS: SOCIAL MEDIA ROLE IN INCLUENCING GEN Y’S ONLINE AND OFFLINE PURCHASE DECISION
omnichannel	Omnichannel and consumption experiences in fashion retailing
On and off luxury purchasing mode	SMM AND CUSTOMER PURCHASING EXPERIENCE: THE CHINESE WAY
on and off purchasing	MILLENIALS AND ON AND OFF LUXURY PURCHASING: FACTORS DRIVING THEIR CHOICES
Online behavior	Is Online Fashion a “Flat World”? An analysis about Brands and Markets Behavior
online behavioral advertising	Factors Influencing Effects of Online Behavioral Advertising: Centering Around the Role of Personal Information Collection & Usage Agreement
online behavioural advertising	DIGITAL ADVERTISING AND PRIVACY IMPLICATIONS: THE EFFECT OF THE ADVERTISING SOURCE ON THE CUSTOMER-BRAND RELATIONSHIP
Online brand communities	Analyzing the impact of massclusivity campaigns on luxury and mass-market fashion brands
Online brand community engagement	Do hedonic rewards at online communities affect consumer-fashion brand engagement? A PLS approach
online channel	Omnichannel and consumption experiences in fashion retailing
Online communities	HOW ROLE IDENTITY SALIENCE, NORMATIVE INFLUENCE, AND GIFT GIVING IN THE DIGITAL AGE IMPACT CONSPICUOUS CONSUMPTION BEHAVIOR: EVIDENCE FROM EMERGING MARKETS
Online fashion Brand Communities	Exploring the rewards dimension of engagement in consumer-fashion brand relationship
online fashion influencer	Are new digital influencers ruining your business? The effects of negative word-of-mouth initiated by social media new influencers in fashion on consumers´ intentions to purchase and recommend the brand
online fashion retailer	GETTING UP CLOSE AND PERSONAL: THE USE OF SOCIAL MEDIA BY ONLINE FASHION RETAILER CEOS
online fashion store	VISUAL AND VERVAL PRESENTATIONS OF HAPTIC INFORMATION IN ONLINE FASHION STORES AND CONSUMERS’ IMAGERY INFORMATION-PROCESSING AND SATISFACTION
Online hotel reviews	THE EFFECTS OF POSITIVE AND NEGATIVE ONLINE REVIEWS ON HELPFULNESS
Online Marketing	Sustainable Fashion and Digital Communications: A Systematic Literature Review
Online Marketplaces	Assessing Shipping Fee influence on Purchasing online from the US vs Japan: The Case of Online Auction Marketplaces for Decorative Arts and Luxury Goods
online privacy concern	Factors Influencing Effects of Online Behavioral Advertising: Centering Around the Role of Personal Information Collection & Usage Agreement
Online promotion	Fake media content and cognitive dissonance
online purchase intention	HOW COUNTRY OF ORIGIN AND MATERIALISM INFLUENCE PURCHASE INTENTION OF LUXURY GOODS ONLINE AMONG MILLENNIALS: CROSS-CULTURAL STUDY
Online retailer	CEO’S SELF-DISCLOSURE ON SOCIAL MEDIA
Online Shopping	A LESSON FOR LUXURY FASHION BRANDS: SOCIAL MEDIA ROLE IN INCLUENCING GEN Y’S ONLINE AND OFFLINE PURCHASE DECISION Assessing Shipping Fee influence on Purchasing online from the US vs Japan: The Case of Online Auction Marketplaces for Decorative Arts and Luxury Goods
opera	Opera houses within the brandscape of luxury capitals: a preliminary assessment
Order effect	DOES INFORMATION ORDER MATTERS? THE INTERPLAY OF INFORMATION ORDER, GENDER, AND CONSTRUAL LEVEL IN CAUSE-RELATED MARKETING COMMUNICATION
Organic	The effect of label color, traceability information and labeling body credibility on consumers' intention of purchasing eco-friendly products
organic silicium	Organic Silicium and innovation in luxury cosmetics and Make-up
OTT	Exploring subscriber engagement and quality in OTT (over the top) industry
Outsourcing	Empirical Studies on Digital Platforms for B2B Outsourcing Projects
Overjustification	Do promotions increase health? The moderating role of sales promotion among consumers' purchase and exercise behaviors
P
Panel Data Analysis	Investigating the Usage of Super Bowl Advertisers’ Official Twitter Accounts: A Panel Data Analysis of Super Bowl Advertisers in 2019
parasocial interaction	The Influence of Live Streaming Service of Web Celebrity on Consumer Impulsive Buying Behavior
Parasocial relationship	Study on the Influencing of Web celebrity endorser on brand equity: Research based on fashion brands The effect of brand attractiveness on brand attachment: The moderating roles of flow experience Study on the Influencing of Parasocial Relationship on Brand Equity in the VR Shopping Environment: The Moderating Effect of Activity of Fashion web Celebrity Endorser The Effect of Parasocial Relationship in B2B Purchasing Platform on User Loyalty: Evidence from the China B2B Purchasing Platform The effect of Third Party Organization Endorsement on Brand performance
part-list cuing effect	THE IMPACT OF TV ADVERTISING ON VIRAL: ANALYSIS USING REAL-TIME AD RATINGS
partnership quality	THE CONTINGENCY OF LIABILITIES OF FOREIGNNESS IN VALUE-CREATION ON TECHNOLOGICAL TURBULENCE
Perceived brand relationship	The Effect of Customized Chatbot Services on Brand Loyalty toward Luxury Brands
perceived consumer effectiveness	Sustainable Development and Corporate Social Responsibility in the Luxury Market
perceived credibility	Effects of message sidedness and brand engagement in product reviews for luxury brands: the mediating role of message credibility
Perceived Enjoyment	Analysis of Influencing Factors of Mobile Social Network Game Continuous Use Intention
perceived personal relevance	Sustainable Development and Corporate Social Responsibility in the Luxury Market
perceived risk	Perceived risk and value influence on sustainable fashion consumption ANTECEDENTS OF THE PERCEIVED EMOTIONAL COST OF SWITCHING: EVIDENCE FROM THE JAPANESE TABLET MARKET
Perceived Value	Perceived risk and value influence on sustainable fashion consumption U.S. CONSUMERS’ PERCEIVED VALUE OF APPAREL RECYCLING SERVICES: INSIGHTS FOR BRANDS AND RETAILERS The Impact of Conspicuous Consumption and Perceived Value on New Product Adoption Intention The effect of Third Party Organization Endorsement on Brand performance Exploring subscriber engagement and quality in OTT (over the top) industry
Perception of Luxury Fashion	An extended approach of Conceptualizing and Measuring the Perception and Appraisal of Luxury Fashion
Perceptions	AGE AND GENDER DIFFERENCES IN CHINESE CONSUMERS’ PERCEPTIONS OF WECHAT AND E-WOM INTENTION
Performance Risk	ANTECEDENTS OF THE PERCEIVED EMOTIONAL COST OF SWITCHING: EVIDENCE FROM THE JAPANESE TABLET MARKET
performing arts	Opera houses within the brandscape of luxury capitals: a preliminary assessment
personal branding	MILLIONAIRE MICRO-CELEBRITIES PERSONAL BRANDING STRATEGIES ON INSTAGRAM
personal information collection and usage agreement personalization	Factors Influencing Effects of Online Behavioral Advertising: Centering Around the Role of Personal Information Collection & Usage Agreement
personalization	THE EFFECT OF MARKETING AUTOMATION IN B2B MARKETING
Persuasive knowledge	The interaction effect of mood on attitude toward native advertising
Phygital	Phygital Boom May Lead To Luxury Implosion
physical store	Omnichannel and consumption experiences in fashion retailing
pineapple	From Fast Fashion to Slow Fashion sustainable innovations : From Nature to Fashion
placement salience	Effects of Photo and Hashtag Types on the Consumers’ Responses to Instagram Posts Featuring Products
Pleasantness of Weather	SEASONAL SHOPPERS
PLS-SEM	WHAT LUXURY WATCH BRANDS NEED TO KNOW WHEN ON INSTAGRAM
plus size	FEMALE PLUS SIZE CONSUMER CHALLENGE
Political ideology	Sex Sells….Or Does It? How LGBT Sexual Imagery Influences the Effectiveness of Luxury Brand Advertisements
Political Orientations	Liberals Exhibit the Medial Frontal Negativity in Moral Judgment under Time Pressure
polycentric branding	POSSESSION ATTACHMENT TOWARDS GLOBAL BRANDS: THE “WORLD OF BARBIE” SHAPING THE MINDSET OF YOUNG INDIAN GIRLS
Positive Word-of-Mouth	SOCIAL MOTIVES FOR GENERATING WORD-OF-MOUTH: THE CASE OF JAPANESE CONSUMERS
possession attachment	POSSESSION ATTACHMENT TOWARDS GLOBAL BRANDS: THE “WORLD OF BARBIE” SHAPING THE MINDSET OF YOUNG INDIAN GIRLS
Posting	SOCIAL VS. FUNCTIONAL LUXURY VALUE: THE IMPACT OF SOCIAL MEDIA INTERACTION ON CONSUMERS’ LUXURY VALUE PERCEPTION AND PRODUCT CHOICE
PPL Type	The Effects of Product Type and Webtoon Attitudes in Webtoon Product Placement: The Moderating Effect of Product Placement Type
precise price	THE EFFECT OF PRICE PRECISION ON LUXURY TRAVEL
Presence	How atmospheric cues in a virtual reality fashion stores affect the sense of presence How escapism in a virtual reality fashion stores induces behavioral intentions
prestige pricing	Prestige Pricing in Markets for Luxury & Premium Products
price	MULTICHANNEL PRESENCE, BOON OR CURSE?: A COMPARISON IN PRICE, LOYALTY, REGRET, AND DISAPPOINTMENT
price discount	THE EFFECT OF PRICE PRECISION ON LUXURY TRAVEL
Price fairness	Pricing add-on products: The effect of price differences among base and add-on products of mobile games on add-on product sales
price precision	THE EFFECT OF PRICE PRECISION ON LUXURY TRAVEL
Pricing	Pricing add-on products: The effect of price differences among base and add-on products of mobile games on add-on product sales
privacy risk	DIGITAL ADVERTISING AND PRIVACY IMPLICATIONS: THE EFFECT OF THE ADVERTISING SOURCE ON THE CUSTOMER-BRAND RELATIONSHIP
Product curiosity	THE EFFECTS OF PRODUCT NOVELTY AND FASHION INFLUENCERS’ SOCIOECONOMIC STATUS ON FASHION ADOPTION IN SOCIAL MEDIA
Product genre	Pricing add-on products: The effect of price differences among base and add-on products of mobile games on add-on product sales
Product novelty	THE EFFECTS OF PRODUCT NOVELTY AND FASHION INFLUENCERS’ SOCIOECONOMIC STATUS ON FASHION ADOPTION IN SOCIAL MEDIA
Product Placement	The Effects of Product Type and Webtoon Attitudes in Webtoon Product Placement: The Moderating Effect of Product Placement Type Effects of Photo and Hashtag Types on the Consumers’ Responses to Instagram Posts Featuring Products
Product Type	The Effects of Product Type and Webtoon Attitudes in Webtoon Product Placement: The Moderating Effect of Product Placement Type
production	THE FUTURE OF APPAREL PRODUCTION IN THE U.S.
Project Characteristics	Empirical Studies on Digital Platforms for B2B Outsourcing Projects
psychological ownership
Psychological Reactance	PSYCHOLOGICAL REACTANCE TOWARD FEAR APPEALS IN SOCIAL MARKETING ADVERGAMES: THE MODERATING ROLE OF TELEPRESENCE
Psychosocial perceptions	Exploring the significance of psychosocial perceptions of luxury fashion brands in London and Dubai
Purchase Intention	WHAT LUXURY WATCH BRANDS NEED TO KNOW WHEN ON INSTAGRAM EFFECTS OF SOCIAL MEDIA COMMUNICATION ON PURCHASE INTENTION OF ENDORSED FASHION PRODUCTS – A MODERATED MEDIATION MODEL THE INFLUENCE OF CORE CAPABILITY OF A FIRM AND PERCEIVED CSR ON PURCHASING BEHAVIOR IN A DIFFERENT STORE TYPE IDENTITY IN FASHION LUXURY BRANDS PURCHASE INTENTION FASHION AND BEAUTY ADVERTISING MODELS’ AGE AND ITS IMPACT ON OVER 50 FEMALE CONSUMERS’ PURCHASE INTENTION GETTING UP CLOSE AND PERSONAL: THE USE OF SOCIAL MEDIA BY ONLINE FASHION RETAILER CEOS HOW GENDER AFFECTS THE BUYING-DECISION PROCESS AMONG CONSUMERS OF LUXURY GOODS Focusing on Aura and Awe: Effects of Art Marketing on Luxury Brand Attitude and Purchasing Intention Luxury-brand Customization as a strategy: The Regulatory Focus Effect and Customization Components
Q
Qualitative methodology	The Female Body: Selling and Molding the Fashionable Figure
qualitative research	THE HOARDER, THE ONIOMANIAC AND THE FASHIONISTA IN ME: A LIFE HISTORIES APPROACH TO EXPLORE FASHION CONSUMPTION
Quality	CONSUMERS’ LOYALTY TOWARDS COSMETICS SOUTH AFRICAN WEB-STORES: A FEMALE PERSPECTIVE
quality conventions	Shooting with the e-stars: celebrity endorsement on building authenticity meanings for ethnic fashion brands
quality information	How B2B marketers can utilize social media and gain intelligence that is used to develop sustainable customer relationships in the fashion industry
R
racial insensitivity	CAN BRANDS RECOVER FROM CONSUMER BACKLASH ON SOCIAL MEDIA CAUSED BY RACIALLY INSENSITIVE ADVERTISING AND MARKETING COMMUNICATIONS CAMPAIGNS?
Ratings	RATING, REVIEW AND REPUTATION: HOW TO UNLOCK THE HUDDNE VALUE OF LUXURY CONSUMERS FROM DIGITAL COMMERCE?
Recession	CONSPICUOUS CONSUMPTION OF RECESSION HIT CONSUMERS: PRELIMINARY EVIDENCE FROM A GREEK AND INTERNATIONAL SAMPLE
recommend the brand	Are new digital influencers ruining your business? The effects of negative word-of-mouth initiated by social media new influencers in fashion on consumers´ intentions to purchase and recommend the brand
recyclability	From Fast Fashion to Slow Fashion sustainable innovations : From Nature to Fashion
Recycling	A STUDY ON THE IMPACT FACTORS OF SUSTAINABLE FASHION APPAREL CONSUMPTION
regret	MULTICHANNEL PRESENCE, BOON OR CURSE?: A COMPARISON IN PRICE, LOYALTY, REGRET, AND DISAPPOINTMENT
Regulatory Focus	CHOICE OF CAUSE IN CRM AFTER BRAND SCANDAL: BASED ON REGULATORY FOCUS THEORY CAN REGULATORY FOCUS INFLUENCE THE JUDGEMENT OF “THESE SUIT ME!” ? A COMPARISON BETWEEN WESTERN AND EASTERN CONSUMERS
Regulatory focus effect	Luxury-brand Customization as a strategy: The Regulatory Focus Effect and Customization Components
relational asymmetry	TYPES OF RELATIONSHIP ASYMMETRY AND THE IMPLEMENTATION OF SUSTAINABLE PRODUCT DEVELOPMENT IN FASHION SUPPLY CHAINS
relationship marketing	CONSUMER ENGAGEMENT THROUGH CONTEMPORARY ART - FONDAZIONE PRADA
Relationship norm	CEO’S SELF-DISCLOSURE ON SOCIAL MEDIA
repeat purchase	OFFLINE BEAUTY SPECIALTY RETAILERS AND DIGITAL MONO-BRAND STORES: COMPLEMENTS OR SUBSTITUTES?
Reputation	RATING, REVIEW AND REPUTATION: HOW TO UNLOCK THE HUDDNE VALUE OF LUXURY CONSUMERS FROM DIGITAL COMMERCE?
retail	Omnichannel and consumption experiences in fashion retailing COLOURS OF INTERIOR MATERIALS AND STAFF FASHION IN RETAIL SPACE
Retail excellence ersatz	Phygital Boom May Lead To Luxury Implosion
retail marketing	ANALYSIS AND INTERPRETATION OF THE SUSTAINABLE RETAILING LITERATURE: A FOCUS ON THE DIFFERENT MARKET FIELDS
retail trend imitation	THE EFFECTS OF FASHION RETAIL TREND IMITATION
Reviews	RATING, REVIEW AND REPUTATION: HOW TO UNLOCK THE HUDDNE VALUE OF LUXURY CONSUMERS FROM DIGITAL COMMERCE?
Reward System	Celebrity Endorsement Advertising in Social Fashion Marketing Activates Curiosity, Reward Circuitry and Enhances Visual Attention
Role-identity salience	HOW ROLE IDENTITY SALIENCE, NORMATIVE INFLUENCE, AND GIFT GIVING IN THE DIGITAL AGE IMPACT CONSPICUOUS CONSUMPTION BEHAVIOR: EVIDENCE FROM EMERGING MARKETS
Rolex	How old is good for Rolex? Fashioning heritage and innovation into strategic advantage
rounded price	THE EFFECT OF PRICE PRECISION ON LUXURY TRAVEL
S
Sales promotions	Do promotions increase health? The moderating role of sales promotion among consumers' purchase and exercise behaviors
Satisfaction	Gamification marketing in consumer experiential value and satisfaction The Effect of Customized Chatbot Services on Brand Loyalty toward Luxury Brands
Scarcity	Does fashionization impede luxury brands’ CSR image?
second-hand product	Exploring the motivations and barriers for second-hand product consumption
self-concept	The influence of personal factors on inconspicuous luxury consumption: Mediating effect of need-for-uniqueness IT IS ETHICAL, BUT IT IS NOT ME: SELF-CONCEPT AND ETHICAL CONSUMPTION OF FASHION
Self-congruity	EFFECTS OF SOCIAL MEDIA COMMUNICATION ON PURCHASE INTENTION OF ENDORSED FASHION PRODUCTS – A MODERATED MEDIATION MODEL
Self-construal	The Differential Effects of Face Gain versus Face Loss on Luxury Brand Consumption The effect of self-construal on preference for brand prominence from an identity consumption perspective
self-determination theory	Sustained participation in virtual communities from a self-determination perspective Exploring subscriber engagement and quality in OTT (over the top) industry
Self-disclosure	CEO’S SELF-DISCLOSURE ON SOCIAL MEDIA
self-esteem	A STUDY ON THE EFFECT OF BRAND STORY COGNITION AND SELF-ESTEEM ON BRAND ATTITUDE IN SNS OF LUXURY BRAND CONSPICUOUS CONSUMPTION IN EMERGING MARKETS: A SOCIAL IDENTITY THEORY PERSPECTIVE
self-presentation	Self-presentation Patterns and Fashion Consumption Behavior: New Insights for Social Media Marketing
self-presentation through fashion	Self-presentation Patterns and Fashion Consumption Behavior: New Insights for Social Media Marketing
self-reconstruction	“DRESSING” THE PART: TRANS MEN’S SELF-RECONSTRUCTION THROUGH CLOTHING
self-referencing	THE ROLE OF PLOT DIVERSITY IN DIGITAL BRAND STORYTELLING: FOCUSING ON SELF-REFERENCING AND BRAND ANTHROPOMORPHISM
Selfie-editing	PSYCHOLOGICAL DRIVERS AND CONSEQUENCES OF SELFIE-EDITING
sellers	How retailers contribute to sustainability promotion in the luxury fashion sector?
Semantic Network Analysis	CAN BRANDS RECOVER FROM CONSUMER BACKLASH ON SOCIAL MEDIA CAUSED BY RACIALLY INSENSITIVE ADVERTISING AND MARKETING COMMUNICATIONS CAMPAIGNS?
service innovation	SERVICE INNOVATION BEHAVIORS AND CUSTOMER LOYALTY
Servitization Experience	How servitization affects customer experiecne?
sharing economy	MOTIVATION TO SHARE – A QUALITATIVE STUDY EXPLORING CONSUMERS’ MOTIVES TO PARTICIPATE IN COLLABORATIVE APPAREL CONSUMPTION DIGITAL PLATFORMS AND SOCIAL MEDIA IN FASHION RENTAL MODELS
sharing intentions	The Distinct Influences of Gratitude and Pride in Promoting Sustainable Luxury Brands in Social Media
shopping channels	SUBJECTIVE WELL-BEING AND BRAND LUXURY: A COMPARATIVE DISCUSSION BETWEEN PHYSICAL STORES AND E-RETAILERS
shopping environmental stimuli	HOW ENVIRONMENTAL STIMULI AFFECT CONSUMER PERCEIVED VALUE OF LUXURY LIFESTYLE FASHION STORES? AN EMPIRICAL STUDY OF CHINESE CONSUMERS
showrooming behavior	OFFLINE BEAUTY SPECIALTY RETAILERS AND DIGITAL MONO-BRAND STORES: COMPLEMENTS OR SUBSTITUTES?
skin conductance	luke.butcher@curtin.edu.au
slow fashion	Effects of mindfulness on slow fashion purchase intent BRANDING ETHICAL FASHION: THE EFFECT OF BRAND MESSAGING ON CONSUMER PERCEPTIONS OF ETHICAL FASHION BRANDS FACTORS INFLUENCING YOUNG ADULTS’ ATTITUDE AND ADOPTION OF SUSTAINABLE SLOW FASHION IN AN EMERGING MARKET CONTEXT
small luxury firm	BREAKING THE RULES OF LUXURY: DECODING A BORN DIGITAL NICHE WATCH BRAND’S RECIPE FOR SUCCESS IN A COMPETITIVE MARKET
SME	FASHION FIELD IN TRANSITION: STRUGGLES AND CHALLENGES WHEN PURSUING TOWARDS CIRCULARITY
SMEs	Empirical Studies on Digital Platforms for B2B Outsourcing Projects ANALYSING TRADEMARK AND SOCIAL MEDIA IN THE FASHION INDUSTRY: TOOLS THAT COULD REALLY MAKE A DIFFERENCE FOR SMEs
SNS Citizenship Behavior
social	Connecting with fashion brands on social media: An investigation of consumers’ drivers
Social Bonding	SOCIAL MOTIVES FOR GENERATING WORD-OF-MOUTH: THE CASE OF JAPANESE CONSUMERS
Social Comparison	SOCIAL MOTIVES FOR GENERATING WORD-OF-MOUTH: THE CASE OF JAPANESE CONSUMERS
Social conformance	COUNTERFEIT LUXURY GOODS IN EMERGING MARKETS: THE ROLE OF ETHICAL, SOCIAL, AND CULTURAL FACTORS IN CONSUMER DECISION-MAKING
social exclusion	The influence of personal factors on inconspicuous luxury consumption: Mediating effect of need-for-uniqueness
Social identity	CONSPICUOUS CONSUMPTION IN EMERGING MARKETS: A SOCIAL IDENTITY THEORY PERSPECTIVE
Social Identity Theory	How servitization affects customer experiecne?
Social Interaction
social media	How B2B marketers can utilize social media and gain intelligence that is used to develop sustainable customer relationships in the fashion industry The Effect of Fashion Consciousness and Status Consumption in Social Media - Focusing on The Luxury Brand - SOCIAL MEDIA, CONSUMER ATTENTION, AND ABSOLUTE ABNORMAL RETURNS Make Me Think or Tell Me a Story: The Effect of Category Interest, Need for Cognition, and Transportation Tendency in Social Media Advertising THE FUTURE OF INFLUENCER MARKETING IN THE DIGITAL AGE OF VIRTUAL INFLUENCERS UNDERSTANDING THE EFFECTS OF EMOTION ON ‘LIKING BEHAVIOR’ IN SOCIAL MEDIA AND ITS ROLE IN SHAPING SUSTAINABLE APPAREL CONSUMPTION HARNESSING THE INFLUENCE OF SOCIAL MEDIA IN ONLINE LUXURY BRAND COMMUNICATION CAN BRANDS RECOVER FROM CONSUMER BACKLASH ON SOCIAL MEDIA CAUSED BY RACIALLY INSENSITIVE ADVERTISING AND MARKETING COMMUNICATIONS CAMPAIGNS? CONSUMER ENGAGEMENT WITH FASHION RETAILERS ON SOCIAL MEDIA; CONSUMER RESPONSE TO THE ONLINE CONTENT OF ASOS, H&M AND ZARA Omnichannel and consumption experiences in fashion retailing Why recommend local rather than global brand online? A STUDY ON THE EFFECT OF BRAND STORY COGNITION AND SELF-ESTEEM ON BRAND ATTITUDE IN SNS OF LUXURY BRAND WHAT LUXURY WATCH BRANDS NEED TO KNOW WHEN ON INSTAGRAM THE EFFECTS OF PRODUCT NOVELTY AND FASHION INFLUENCERS’ SOCIOECONOMIC STATUS ON FASHION ADOPTION IN SOCIAL MEDIA Connecting with fashion brands on social media: An investigation of consumers’ drivers MATERIALISM OR MORALITY IN SOCIAL MEDIA, WHICH MATTERS THE MOST? INSIGHTS FROM MILLENNIALS LUXURY CONSUMPTION TRUST TOWARD THE INFLUENCER ON SOCIAL MEDIA: ITS ANTECEDENTS AND OUTCOMES Sustainable Fashion and Digital Communications: A Systematic Literature Review How is social media effective in mobile advertising strategy of fashion brands? Promoting the Dimensions of Luxury on Social Media An Experimental Investigation on Multiple Brand Endorsements by Non-Celebrity Endorsers on Instagram ANALYSING TRADEMARK AND SOCIAL MEDIA IN THE FASHION INDUSTRY: TOOLS THAT COULD REALLY MAKE A DIFFERENCE FOR SMEs GETTING UP CLOSE AND PERSONAL: THE USE OF SOCIAL MEDIA BY ONLINE FASHION RETAILER CEOS EXPLORING THE FACTORS INFLUENCING THE PERCEIVED AUTHENTICITY OF CELEBRITY ENDORSERS ON SOCIAL MEDIA
Social media communication	EFFECTS OF SOCIAL MEDIA COMMUNICATION ON PURCHASE INTENTION OF ENDORSED FASHION PRODUCTS – A MODERATED MEDIATION MODEL
Social media influencer marketing	Antecedents of Social Media Induced Retail Commerce Activities: Impact of Brand-Consumer Relationships and Psychological Sense of Community
social media influencers	MOMMY CAN WEAR HEELS TOO: MILLENNIAL MOMMY INFLUENCERS’ FASHION ADVERTORIALS ON INSTAGRAM
Social Media Interaction	SOCIAL VS. FUNCTIONAL LUXURY VALUE: THE IMPACT OF SOCIAL MEDIA INTERACTION ON CONSUMERS’ LUXURY VALUE PERCEPTION AND PRODUCT CHOICE
Social media marketing	BUILDING A LUXURY BRAND ON INSATGRAM: DELVAUX AS A CASE STUDY Self-presentation Patterns and Fashion Consumption Behavior: New Insights for Social Media Marketing What and How to Talk: The Value of Fashion Opinion Leaders’ Narrative Strategies in Cultivating eWOM Marketing HOW ROLE IDENTITY SALIENCE, NORMATIVE INFLUENCE, AND GIFT GIVING IN THE DIGITAL AGE IMPACT CONSPICUOUS CONSUMPTION BEHAVIOR: EVIDENCE FROM EMERGING MARKETS CEO’S SELF-DISCLOSURE ON SOCIAL MEDIA The Effects of Brand Personification on Facebook Marketing and the Role of Social Presence Antecedents of Social Media Induced Retail Commerce Activities: Impact of Brand-Consumer Relationships and Psychological Sense of Community A LESSON FOR LUXURY FASHION BRANDS: SOCIAL MEDIA ROLE IN INCLUENCING GEN Y’S ONLINE AND OFFLINE PURCHASE DECISION Microblogging frozen D & G in China Effects of Photo and Hashtag Types on the Consumers’ Responses to Instagram Posts Featuring Products CONSUMER CURATION ON SOCIAL SHOPPING SITES Celebrity Endorsement Advertising in Social Fashion Marketing Activates Curiosity, Reward Circuitry and Enhances Visual Attention
Social Media Monitoring
social media platforms	FASHION SUSTAINABILITY IN THE DIGITAL REALM
social media strategy	BREAKING THE RULES OF LUXURY: DECODING A BORN DIGITAL NICHE WATCH BRAND’S RECIPE FOR SUCCESS IN A COMPETITIVE MARKET
Social Networking Site
Social Norms	SOCIAL MOTIVES FOR GENERATING WORD-OF-MOUTH: THE CASE OF JAPANESE CONSUMERS
social platform	The effects of value co-creation in social platforms on participating companies' competitive advantage
Social Presence	Analysis of Influencing Factors of Mobile Social Network Game Continuous Use Intention The Effects of Brand Personification on Facebook Marketing and the Role of Social Presence
Social Risk	ANTECEDENTS OF THE PERCEIVED EMOTIONAL COST OF SWITCHING: EVIDENCE FROM THE JAPANESE TABLET MARKET
social shopping	CONSUMER CURATION ON SOCIAL SHOPPING SITES
Social Signs
social support	HARNESSING THE INFLUENCE OF SOCIAL MEDIA IN ONLINE LUXURY BRAND COMMUNICATION
Socioeconomic status	THE EFFECTS OF PRODUCT NOVELTY AND FASHION INFLUENCERS’ SOCIOECONOMIC STATUS ON FASHION ADOPTION IN SOCIAL MEDIA
Sociology of Art	ARTIFICATION PROCESSES FOR MAJOR LUXURY BRANDS: ART-BASED MANAGEMENT FOR BRANDING PURPOSES
soical media marketing	Do Fashion Blogger Content Categories Attract Social Networking Site Users’ Attention in China?
South Africa	CONSUMERS’ LOYALTY TOWARDS COSMETICS SOUTH AFRICAN WEB-STORES: A FEMALE PERSPECTIVE
South East Europe	A LESSON FOR LUXURY FASHION BRANDS: SOCIAL MEDIA ROLE IN INCLUENCING GEN Y’S ONLINE AND OFFLINE PURCHASE DECISION
South Korea	A QUALITATIVE STUDY ON NORTH KOREAN DEFECTORS’ ACCULTURATION IN SOUTH KOREA: FOCUSED ON THE ROLE OF CLOTHING
spill-over effects	Consumer Perceptions towards an Art-luxury Brand Image — The Case Study of Louis Vuitton
sponsored content	BUILDING A LUXURY BRAND ON INSATGRAM: DELVAUX AS A CASE STUDY
Sport Advertising	Investigating the Usage of Super Bowl Advertisers’ Official Twitter Accounts: A Panel Data Analysis of Super Bowl Advertisers in 2019
Sporting Goods Industry	Storymaking: an investigation on the process of co-created brand storytelling in the Sporting Goods Industry
sportswear	EXPLORATION OF THE ROLE OF INNOVATION IN THE DESIGN PROCESS OF LUXURY BRANDS
staff uniform	COLOURS OF INTERIOR MATERIALS AND STAFF FASHION IN RETAIL SPACE
stakeholder	To Burn or Not to Burn: A Case Study of Louis Vuitton and its Deadstock Dilemma
status consumption	The Effect of Fashion Consciousness and Status Consumption in Social Media - Focusing on The Luxury Brand -
Stimulation	CONSUMER ACCEPTANCE OF SELF-SERVICE TECHNOLOGY IN FASHION RETAIL STORES
stimulus-organism-response model	HOW ENVIRONMENTAL STIMULI AFFECT CONSUMER PERCEIVED VALUE OF LUXURY LIFESTYLE FASHION STORES? AN EMPIRICAL STUDY OF CHINESE CONSUMERS
Stitch Fix	The influence of consumption goals on AI-driven recommendation agent value of Stitch Fix
Store Choice	SEASONAL SHOPPERS
storytelling	Make Me Think or Tell Me a Story: The Effect of Category Interest, Need for Cognition, and Transportation Tendency in Social Media Advertising
strategy	Traditions VS Innovations: The impact of top executives’ background on strategy and innovations in Swiss luxury watchmaking industry
structural equation modeling	FASHION AND BEAUTY ADVERTISING MODELS’ AGE AND ITS IMPACT ON OVER 50 FEMALE CONSUMERS’ PURCHASE INTENTION
Subjective knowledge	An exploratory study of sustainable clothing consumption: moral foundations, subjective knowledge, and purchases.
Subjective well-being	The Relation of Alcohol Consumption and Happiness in Everyday Life: A Multilevel Modeling Approach Do hedonic rewards at online communities affect consumer-fashion brand engagement? A PLS approach SUBJECTIVE WELL-BEING AND BRAND LUXURY: A COMPARATIVE DISCUSSION BETWEEN PHYSICAL STORES AND E-RETAILERS
Success Factors of Hallyu K-POP
suit	CAN REGULATORY FOCUS INFLUENCE THE JUDGEMENT OF “THESE SUIT ME!” ? A COMPARISON BETWEEN WESTERN AND EASTERN CONSUMERS
Super Bowl advertising	Investigating the Usage of Super Bowl Advertisers’ Official Twitter Accounts: A Panel Data Analysis of Super Bowl Advertisers in 2019
Supermarket	SEASONAL SHOPPERS
Supply-Network	THE TEXTILE INDUSTRY AND ITS SUPPLY-NETWORK: A SUSTAINABILITY ISSUE
Survey	CONSPICUOUS CONSUMPTION OF RECESSION HIT CONSUMERS: PRELIMINARY EVIDENCE FROM A GREEK AND INTERNATIONAL SAMPLE
sustainability	How retailers contribute to sustainability promotion in the luxury fashion sector? THE IMPACT OF DIGITAL TECHNOLOGIES ON LUXURY RETAILERS’ SUSTAINABILITY ANALYSIS AND INTERPRETATION OF THE SUSTAINABLE RETAILING LITERATURE: A FOCUS ON THE DIFFERENT MARKET FIELDS THE TEXTILE INDUSTRY AND ITS SUPPLY-NETWORK: A SUSTAINABILITY ISSUE VOLUNTARY SIMPLISTIC CLOTHING CONSUMPTION PRACTICES: A SOUTH AFRICAN EMERGING MARKET PERSPECTIVE U.S. CONSUMERS’ PERCEIVED VALUE OF APPAREL RECYCLING SERVICES: INSIGHTS FOR BRANDS AND RETAILERS Exploring the motivations and barriers for second-hand product consumption Sustainability in the fashion industry. Using EEG to understand consumers To Burn or Not to Burn: A Case Study of Louis Vuitton and its Deadstock Dilemma FASHION FIELD IN TRANSITION: STRUGGLES AND CHALLENGES WHEN PURSUING TOWARDS CIRCULARITY FASHION SUSTAINABILITY IN THE DIGITAL REALM From Fast Fashion to Slow Fashion sustainable innovations : From Nature to Fashion
Sustainability Consciousness	INFLUENCE OF SUSTAINABILITY CONSCIOUSNESS ON DESIRED BUDGET FOR WEDDING DRESS
Sustainability efforts	Effect of Apparel Brands’ Sustainability Efforts on Customer-Brand Identification, Brand Attitude and Loyalty: A Comparison of Female and Male Consumers
Sustainability Report	LUXURY TOWARDS SUSTAINABILITY: A GRI-BASED SUSTAINABILITY REPORT ANALYSIS
Sustainable Apparel Consumption	UNDERSTANDING THE EFFECTS OF EMOTION ON ‘LIKING BEHAVIOR’ IN SOCIAL MEDIA AND ITS ROLE IN SHAPING SUSTAINABLE APPAREL CONSUMPTION
Sustainable clothing	Exploring Chinese Millennials’ Perceptions of bamboo textile fashion products
Sustainable clothing consumption	An exploratory study of sustainable clothing consumption: moral foundations, subjective knowledge, and purchases.
sustainable competitive advantage	The effects of value co-creation in social platforms on participating companies' competitive advantage
sustainable consumption	THE HOARDER, THE ONIOMANIAC AND THE FASHIONISTA IN ME: A LIFE HISTORIES APPROACH TO EXPLORE FASHION CONSUMPTION A STUDY ON THE IMPACT FACTORS OF SUSTAINABLE FASHION APPAREL CONSUMPTION Luxury Consumption and Sustainable Consumption Are Not Oxymoronic: The Well-being Consumption Tendency
sustainable environment atmosphere	THE INFLUENCE OF CORE CAPABILITY OF A FIRM AND PERCEIVED CSR ON PURCHASING BEHAVIOR IN A DIFFERENT STORE TYPE
Sustainable Fashion	Perceived risk and value influence on sustainable fashion consumption Green advertising in the sustainable fashion market BRANDING ETHICAL FASHION: THE EFFECT OF BRAND MESSAGING ON CONSUMER PERCEPTIONS OF ETHICAL FASHION BRANDS FACTORS INFLUENCING YOUNG ADULTS’ ATTITUDE AND ADOPTION OF SUSTAINABLE SLOW FASHION IN AN EMERGING MARKET CONTEXT Sustainable Fashion and Digital Communications: A Systematic Literature Review
sustainable knowledge	Perceived risk and value influence on sustainable fashion consumption
Sustainable luxury	The Distinct Influences of Gratitude and Pride in Promoting Sustainable Luxury Brands in Social Media Sustainable Development and Corporate Social Responsibility in the Luxury Market
sustainable product development	TYPES OF RELATIONSHIP ASYMMETRY AND THE IMPLEMENTATION OF SUSTAINABLE PRODUCT DEVELOPMENT IN FASHION SUPPLY CHAINS
sustainable production	Overlooking the Dark Side of Fast Fashion: Consumers' Rationale for Continued Patronage
Sustainable use	The Development of Sustainable Fashion Recommendation Systems for Consumer Well-being
sustained participation	Sustained participation in virtual communities from a self-determination perspective
swiss watchmaking	Traditions VS Innovations: The impact of top executives’ background on strategy and innovations in Swiss luxury watchmaking industry
Symbolic brand value	Aspects of celebrity endorsements and brand values influencing young adults’ attitude and purchase intention for cosmetics brands in South Africa
systematic literature review	ANALYSIS AND INTERPRETATION OF THE SUSTAINABLE RETAILING LITERATURE: A FOCUS ON THE DIFFERENT MARKET FIELDS
T
targeting	How is social media effective in mobile advertising strategy of fashion brands?
Taste	Algorithms as Taste Fostering Devices in Fashion Blogging
technological turbulence	THE CONTINGENCY OF LIABILITIES OF FOREIGNNESS IN VALUE-CREATION ON TECHNOLOGICAL TURBULENCE
Technology acceptance model	CONSUMER ACCEPTANCE OF SELF-SERVICE TECHNOLOGY IN FASHION RETAIL STORES A Study on the Characteristics and Intent of Artificial Intelligence-style assistant
technology-oriented	SERVICE INNOVATION BEHAVIORS AND CUSTOMER LOYALTY
Telepresence	PSYCHOLOGICAL REACTANCE TOWARD FEAR APPEALS IN SOCIAL MARKETING ADVERGAMES: THE MODERATING ROLE OF TELEPRESENCE THE EFFECT OF AR (AUGMENTED REALITY) ON PURCHASE INTENTION OF BEAUTY PRODUCTS: THE MEDIATING ROLES OF VIVIDNESS, INTERACTIVITY, AND CONTROL
test
test 2
test1
Text Mining	Using Neural Topic Modeling to Extract Marketing Intelligence from Social Media Review
Textile Industry	THE TEXTILE INDUSTRY AND ITS SUPPLY-NETWORK: A SUSTAINABILITY ISSUE
textual content analysis	INTEGRATING TEXTUAL AND VISUAL CONTENT ANALYSIS FOR THE STUDY OF BRAND ASSOCIATIONS IN SOCIAL MEDIA
the United States	THE FUTURE OF APPAREL PRODUCTION IN THE U.S.
Thematic Analysis	EXPLORING THE CHANGE IN TOPICS AND THEMES SURROUNDING DRONE RACING
theory of planned behavior	MOTIVATION TO SHARE – A QUALITATIVE STUDY EXPLORING CONSUMERS’ MOTIVES TO PARTICIPATE IN COLLABORATIVE APPAREL CONSUMPTION
Third Party Organization Endorsement	The effect of Third Party Organization Endorsement on Brand performance
Topic Modeling	EXPLORING THE CHANGE IN TOPICS AND THEMES SURROUNDING DRONE RACING
Tourism Behavioral Intention
Traceability	The effect of label color, traceability information and labeling body credibility on consumers' intention of purchasing eco-friendly products
Trademark	ANALYSING TRADEMARK AND SOCIAL MEDIA IN THE FASHION INDUSTRY: TOOLS THAT COULD REALLY MAKE A DIFFERENCE FOR SMEs
transgender	“DRESSING” THE PART: TRANS MEN’S SELF-RECONSTRUCTION THROUGH CLOTHING
transportation	Make Me Think or Tell Me a Story: The Effect of Category Interest, Need for Cognition, and Transportation Tendency in Social Media Advertising
Trust	Green advertising in the sustainable fashion market TRUST TOWARD THE INFLUENCER ON SOCIAL MEDIA: ITS ANTECEDENTS AND OUTCOMES
trusting beliefs	The Effect of Parasocial Relationship in B2B Purchasing Platform on User Loyalty: Evidence from the China B2B Purchasing Platform
TV commercial	THE IMPACT OF TV ADVERTISING ON VIRAL: ANALYSIS USING REAL-TIME AD RATINGS
Twitter	Investigating the Usage of Super Bowl Advertisers’ Official Twitter Accounts: A Panel Data Analysis of Super Bowl Advertisers in 2019
Two-side arguments	THE EFFECTS OF POSITIVE AND NEGATIVE ONLINE REVIEWS ON HELPFULNESS
typeface	THE INFLUENCE OF TYPEFACE ON CONSUMER ATTITUDES TOWARD AI PRODUCTS
U
U.S. consumers	U.S. CONSUMERS’ PERCEIVED VALUE OF APPAREL RECYCLING SERVICES: INSIGHTS FOR BRANDS AND RETAILERS
uniquely human area	Are you ready to embrace art work made by artificial intelligence? - The asymmetric effects of attitudes toward art work (art vs. art infused product) and painting agent (human vs. artificial intelligence) -
uniqueness	Exploring the motivations and barriers for second-hand product consumption
Uniqueness brand value	Aspects of celebrity endorsements and brand values influencing young adults’ attitude and purchase intention for cosmetics brands in South Africa
USA	ARE LUXURY AND FASHION OPPOSITE CONCEPTS? A CROSS COUNTRY EMPIRICAL ANALYSIS
Usefulness	CONSUMER ACCEPTANCE OF SELF-SERVICE TECHNOLOGY IN FASHION RETAIL STORES
user experience design	INTERACTIVE SCREENS AS DYNAMIC ATMOSPHERICS OF FASHION STORES
Utilitarian value	The Influence of Congnitive Resource Depletion on Creative Idea Generation
V
valence of tweets	SOCIAL MEDIA, CONSUMER ATTENTION, AND ABSOLUTE ABNORMAL RETURNS
value appropriation	Sustainable Brand Exploitation: A Value-based Approach for Strategy Evaluation
Value Chain	HOW INDUSTRY 4.0 MAY IMPACT RELATIONSHIPS BETWEEN BRANDS AND MANUFACTURERS IN THE FASHION AND LUXURY INDUSTRIES
value co-creation	The effects of value co-creation in social platforms on participating companies' competitive advantage
value dimensions	LUXURY FASHION BRANDING ON THE INTERNET
Value perceptions	Luxury fashion perceptions: the Indonesian perspective
Value-based adoption model	The Development of Sustainable Fashion Recommendation Systems for Consumer Well-being
Value-in-use	How servitization affects customer experiecne?
vanity	Mavenship behaviour and trial of decorative cosmetics among female consumers
vegan leather	From Fast Fashion to Slow Fashion sustainable innovations : From Nature to Fashion
vendors	How retailers contribute to sustainability promotion in the luxury fashion sector?
verbal anchoring	THE INFLUENCE OF TYPEFACE ON CONSUMER ATTITUDES TOWARD AI PRODUCTS
viral	THE IMPACT OF TV ADVERTISING ON VIRAL: ANALYSIS USING REAL-TIME AD RATINGS
Viral Sharing	PSYCHOLOGICAL REACTANCE TOWARD FEAR APPEALS IN SOCIAL MARKETING ADVERGAMES: THE MODERATING ROLE OF TELEPRESENCE
virtual community identification	Sustained participation in virtual communities from a self-determination perspective
Virtual Ethnography	Why recommend local rather than global brand online?
virtual fashion stores	How escapism in a virtual reality fashion stores induces behavioral intentions
virtual influencers	THE FUTURE OF INFLUENCER MARKETING IN THE DIGITAL AGE OF VIRTUAL INFLUENCERS
virtual reality fashion store	How atmospheric cues in a virtual reality fashion stores affect the sense of presence
Visual Attention	Celebrity Endorsement Advertising in Social Fashion Marketing Activates Curiosity, Reward Circuitry and Enhances Visual Attention
visual content analysis	INTEGRATING TEXTUAL AND VISUAL CONTENT ANALYSIS FOR THE STUDY OF BRAND ASSOCIATIONS IN SOCIAL MEDIA
visual network	The Effect of Luxury Brands’ CSR Communication on Purchase Intention: An fMRI Investigation
Visual richness	Pricing add-on products: The effect of price differences among base and add-on products of mobile games on add-on product sales
visual social media	MILLIONAIRE MICRO-CELEBRITIES PERSONAL BRANDING STRATEGIES ON INSTAGRAM
Vividness	How atmospheric cues in a virtual reality fashion stores affect the sense of presence How escapism in a virtual reality fashion stores induces behavioral intentions THE EFFECT OF AR (AUGMENTED REALITY) ON PURCHASE INTENTION OF BEAUTY PRODUCTS: THE MEDIATING ROLES OF VIVIDNESS, INTERACTIVITY, AND CONTROL
voluntary simplicity	VOLUNTARY SIMPLISTIC CLOTHING CONSUMPTION PRACTICES: A SOUTH AFRICAN EMERGING MARKET PERSPECTIVE
W
web celebrity	The Influence of Live Streaming Service of Web Celebrity on Consumer Impulsive Buying Behavior
Website usability	DOES CULTURE MATTER IN ONLINE FASHION PRODUCTS PURCHASE BEHAVIOR? EVIDENCES FROM A CROSS-CULTURAL ANALYSIS OF ALIBABA CUSTOMERS
Webstore	CONSUMERS’ LOYALTY TOWARDS COSMETICS SOUTH AFRICAN WEB-STORES: A FEMALE PERSPECTIVE
Webtoon	The Effects of Product Type and Webtoon Attitudes in Webtoon Product Placement: The Moderating Effect of Product Placement Type
Webtoon Advertising	The Effects of Product Type and Webtoon Attitudes in Webtoon Product Placement: The Moderating Effect of Product Placement Type
WeChat	Why recommend local rather than global brand online? AGE AND GENDER DIFFERENCES IN CHINESE CONSUMERS’ PERCEPTIONS OF WECHAT AND E-WOM INTENTION
Wedding Dress	INFLUENCE OF SUSTAINABILITY CONSCIOUSNESS ON DESIRED BUDGET FOR WEDDING DRESS
Weibo	Do Fashion Blogger Content Categories Attract Social Networking Site Users’ Attention in China? Microblogging frozen D & G in China
weibo matrix	DIGITAL AND SOCIAL MEDIA BRANDING MATRIX STRATEGY IN CHINA’S GAME INDUSTRY: BIG DATA ANALYSIS BASED ON WEIBO MARKETING OF GAME BRANDS IN SHANGHAI
well-being	The influence of firm/industry performance on consumer well-being The Effect of Art Consumption on Consumer Well-being in South Korea
Well-being consumption tendency	Luxury Consumption and Sustainable Consumption Are Not Oxymoronic: The Well-being Consumption Tendency
women	A CALL FOR DIVERSITY AND INCLUSION: EXAMINING FASHION EXPERIENCES OF MINORITY WOMEN
Women's magazines	The Female Body: Selling and Molding the Fashionable Figure
Word of mouth	HARNESSING THE INFLUENCE OF SOCIAL MEDIA IN ONLINE LUXURY BRAND COMMUNICATION
word-of-mouth	Why recommend local rather than global brand online? Are new digital influencers ruining your business? The effects of negative word-of-mouth initiated by social media new influencers in fashion on consumers´ intentions to purchase and recommend the brand
Y
youth	FACTORS INFLUENCING YOUNG ADULTS’ ATTITUDE AND ADOPTION OF SUSTAINABLE SLOW FASHION IN AN EMERGING MARKET CONTEXT
‘
‘Liking’	SOCIAL VS. FUNCTIONAL LUXURY VALUE: THE IMPACT OF SOCIAL MEDIA INTERACTION ON CONSUMERS’ LUXURY VALUE PERCEPTION AND PRODUCT CHOICE

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