TALK KEYWORD INDEX
This page contains an index consisting of author-provided keywords.
A | |
absolute abnormal returns | |
ACC | |
Accessories Luxury Brand | |
Acculturation | |
Activity of fashion web celebrity endorser | |
Add-on product | |
Adoption Risk | |
Advergame | |
Advertising | |
Advertising performance | |
Advertising value | |
Aesthetic appeal | |
Aesthetic Consumption | |
Age | |
agent value | |
AI (artificial intelligence) | |
AI product | |
AI speaker | |
alcohol consumption | |
Algorithms | |
Alibaba | |
alignment | |
analytic | |
Antecedents | |
anthropomorphism | |
Anti-consumption | |
anxiety | |
apparel | |
Apparel brands | |
Apparel industry | |
Apparel Recycling Service | |
AR (Augmented Reality) | |
Art | |
Art Fashionization | |
art foundations | |
art infused product | |
Art-Based Management | |
Artification | |
Artificial Intelligence | |
Arts | |
Artwork | |
asian cosmetics | |
aspirational attractiveness | |
Athleisure | |
atmospheric cues | |
atmospherics | |
attention to news | |
attitude | |
attitude toward counterfeits | |
Attitude toward the New Product | |
attitude toward the retailers | |
attitudes towards eco-product purchase | |
attractiveness | |
Attractiveness of fashion web celebrity endorser | |
Augmented Intelligence | |
augmented reality | |
Aura | |
authenticity | |
B | |
B2B Innovation | |
B2B marketing | |
B2B Platform | |
Bamboo | |
basic psychological needs | |
Beauty | |
beauty specialty retailer | |
Behavioral Control | |
Behavioral intention | |
Behavioral research | |
Big data | |
bioactivation | |
Blog engagement | |
Blogger credibility | |
born digital luxury brand | |
Brand | |
Brand Addiction | |
Brand advocacy | |
Brand attitude | |
Brand attractiveness | |
Brand Coherence | |
Brand communication | |
brand concept | |
brand crisis | |
Brand Distinctiveness | |
brand engagement | |
brand equity | |
Brand experience | |
brand exploitation strategy | |
brand exposure | |
brand extension | |
brand extensions | |
Brand Identification | |
Brand Identity | |
Brand love | |
Brand loyalty | |
brand management | |
brand owner | |
Brand performance | |
Brand personification | |
Brand Prestige | |
brand prominence | |
brand reputation | |
Brand Scandal | |
Brand Social Responsibility | |
brand story | |
brand storymaking | |
brand value | |
brand video | |
Branding | |
brandscape | |
Brazil | |
Brazilianess | |
browsing behavior | |
business customer performance | |
business models | |
C | |
case study | |
Cause-related marketing | |
Cause-Related Marketing (CRM) | |
Ccorporate social responsibility | |
Celebrity attractiveness | |
Celebrity credibility | |
celebrity endorsement | |
Celebrity product expertise | |
CEO | |
CEO image | |
Chatbot | |
China | |
Chinese consumers | |
Chinese millennials | |
circular economy | |
circularity | |
Click-through | |
clothing | |
clothing consumption | |
clothing disposal | |
clothing environment | |
Clothing-retail companies | |
Cluster Analysis | |
co-creation | |
cocreation-oriented | |
Cognitive Control | |
Cognitive Dissonance | |
Cognitive processing | |
Cognitive resistance | |
Cognitive resource depletion | |
Collaboration | |
collaborative consumption | |
colour | |
comments on social media ad | |
Commitment | |
communication | |
community artifacts | |
Competitive advantage | |
compulsiveness | |
Concentration | |
congruence | |
Consequences | |
Consolidate Markets | |
Conspicuous Consumption | |
Construal level | |
Construal level theory | |
consumer backlash | |
consumer behavior | |
Consumer behaviour | |
Consumer choice | |
consumer curation | |
consumer cynicism | |
Consumer decision making | |
consumer engagement | |
consumer ethics | |
Consumer Interaction | |
consumer journey | |
Consumer motivations | |
consumer perceptions | |
consumer safety | |
Consumer well-being | |
Consumer-brand relationship | |
consumers' perception | |
Consumers’ Luxury Value Perception | |
consumption | |
Consumption values | |
Content Analysis | |
core capability | |
Corporate social responsibility | |
corporate social responsibility (CSR) | |
Corporate Strategy | |
corporate valuation | |
Cosmetics | |
Cosmetics brand attitude | |
Counterfeit luxury goods | |
counterfeiting resistance | |
country of design | |
country of manufacturing | |
country of origin | |
Country-of-Origin-Image (COI) | |
Craftsmanship | |
Cross-cultural analysis | |
Cross-cultural effect | |
CSR | |
CSR strategy | |
Cultural Authentication | |
Cultural Diaspora | |
Cultural Intermediaries | |
culture | |
curiosity | |
customer brand equity | |
Customer Engagement | |
customer equity drivers | |
customer experience | |
Customer journey | |
Customer loyalty | |
customer needs | |
customer orientation | |
Customer relationship | |
Customer satisfaction | |
Customer-brand identification | |
customer-oriented | |
Customization components | |
customized advertising | |
D | |
D&G | |
daily diary survey | |
DDS | |
decorative cosmetics | |
design | |
Desirability | |
Desired Budget | |
Differential | |
Digital | |
digital and social media branding | |
Digital Communication | |
Digital era | |
Digital gift giving | |
digital luxury communication | |
digital marketing | |
digital storytelling | |
digital strategy | |
digital technology | |
Digital Transformation | |
Discounted Utility Theory | |
Display advertising | |
Disposal Behavior | |
dominance | |
Drone Racing | |
Drone Sport | |
Dubai | |
E | |
E-commerce | |
Ease-of-use | |
ECO Labeling | |
eco-fashion | |
eco-luxury consumers | |
econometric models | |
Economic crisis | |
EEG | |
electronic word of mouth | |
Electronic word-of-mouth intention | |
emerging market | |
Emerging Markets | |
emotion | |
emotions | |
endorser | |
engagement | |
Enjoyment | |
entrepreneurial spirit | |
Ephemerality | |
ERP | |
Escapism | |
ethical behaviour | |
ethical consumption | |
Ethical Fashion | |
Ethical values | |
Ethnic indexicality authenticity | |
eWOM | |
Exercise | |
experiences | |
Experiential consumption | |
Experiential value | |
expertise | |
eye tracking | |
F | |
Face gain | |
Face loss | |
Fake news | |
familiarity | |
fashion | |
Fashion adoption | |
Fashion and Apparel Retail | |
Fashion and Luxury Industries | |
Fashion Apparel | |
fashion blogger | |
fashion brands | |
fashion city | |
fashion consciousness | |
fashion consumption | |
fashion diversity | |
Fashion experience | |
Fashion Follower | |
Fashion ideals | |
fashion industry | |
Fashion influencers | |
fashion innovativeness | |
fashion involvement | |
Fashion Labels | |
fashion management | |
fashion marketing | |
Fashion opinion leaders | |
fashion recommendation | |
Fashion recommendation system | |
fashion rental models | |
fashion retailing | |
fashion styling suggestion service | |
fashion supply chain | |
Fashion web celebrity endorser | |
Fashionization | |
Fast Fashion | |
Fast-fashion | |
Fear Appeal | |
Female body | |
Financial Risk | |
firm performance | |
Flagship store | |
Flow experience | |
fMRI | |
food | |
France | |
Functional brand value | |
future | |
G | |
game industry | |
Gamified marketing activities | |
Gender | |
Gender difference | |
Generation Y | |
Generation Z | |
Germany | |
Global Viewers | |
goal | |
grapes | |
green advertising | |
Green consumption | |
green gold | |
Grocery Shopping | |
Group affiliation | |
H | |
happiness | |
haptic information | |
hashtag | |
hashtag activism | |
Hedonic Consumption | |
Hedonic rewards | |
hedonic shopping value | |
Hedonic value | |
Helpfulness | |
heritage | |
high involvement products | |
HIstory | |
holistic | |
homophily | |
human well-being | |
I | |
identity consumption | |
identity salience | |
imagery information-processing | |
imagery-evoking strategy | |
immaterial luxury | |
Immersion | |
impulsive buying behavior | |
in-depth interviews | |
inconspicuousness | |
Independent Self-View | |
Individual Differences | |
industry | |
Industry 4.0 | |
industry performance | |
Influencer | |
influencer marketing | |
Influencer-product-customer congruence | |
Influencers | |
information aspirational | |
Information processing | |
Information sources | |
Innovation | |
Innovativeness | |
Inspiration | |
intellectual property | |
Intention to buy | |
intentions to purchase | |
Interactive advertising | |
interactive marketing | |
interactive screens | |
Interactivity | |
Interdependent Self-View | |
interior | |
International | |
international comparison | |
International Marketing | |
Internationalisation | |
intrinsic & extrinsic needs | |
italian fashion | |
J | |
Japan | |
K | |
K Beauty | |
Kérastase | |
L | |
L'Oreal | |
Label color | |
lay rationalism | |
LDA | |
leads | |
Legal issues | |
Leximancer | |
LGBT | |
life histories | |
lifestyle product | |
Liking Behavior | |
Literature review | |
live streaming service | |
location-based | |
LOF | |
London | |
long-term performance | |
Low quality | |
Low-income groups | |
Loyalty | |
luxury | |
Luxury Art Marketing | |
luxury brand | |
luxury brand advertising | |
Luxury brand consumption | |
Luxury brand customization | |
luxury brand image | |
Luxury branding | |
Luxury brands | |
luxury cars | |
Luxury consumption | |
luxury cue | |
luxury experiences | |
luxury fashion | |
luxury fashion brand | |
luxury fashion brands | |
Luxury fashion goods | |
Luxury Fashion Value Associations | |
luxury goods | |
luxury hospitality | |
Luxury industry | |
luxury Innovation | |
luxury lifestyle fashion stores | |
luxury management | |
Luxury marketing | |
luxury pricing | |
luxury retailing | |
luxury start-up strategy | |
Luxury Watch | |
M | |
Machine Learning | |
macro level | |
Make up | |
Male cosmetics | |
manipulative intent | |
Manufacturer | |
Market devices | |
Marketing | |
marketing automation | |
Marketing Intelligence | |
Mass customization | |
Massclusivity | |
Materialism | |
Meaningfulness | |
Megastore | |
mental imagery | |
mesoporosyl | |
Message sidedness | |
message strategy | |
MFN | |
MFQ | |
micro-moments | |
Migrant | |
millenial | |
Millennial | |
Millennial consumers | |
millennials | |
Mindful consumption | |
mindfulness | |
minority | |
mobile advertising | |
mobile apps | |
mobile channel | |
Mobile exercise application | |
mobile shopping | |
mobile touch points | |
models age | |
Modest Fashion | |
Mood | |
Moral foundations | |
Morality | |
motherhood | |
motivation | |
motivation for second hand | |
motives | |
mPFC | |
MSNGs | |
multi category store | |
multichannel | |
Multiculture | |
Multinomial Logistic Regression | |
mystery shopping | |
N | |
Narrative strategies | |
narrative transportation | |
National Image | |
Native advertising | |
Natural fiber | |
need-for-uniqueness | |
Negative Emotions Toward Brands | |
Negative Word-of-Mouth | |
network | |
Neural Topic Modeling | |
New Product Adoption | |
New product adoption intention | |
niche luxury strategy | |
Non-voluntary | |
Nontargeted consumers | |
North Korean defector | |
nostalgia | |
Novelty | |
O | |
offline shopping | |
omnichannel | |
On and off luxury purchasing mode | |
on and off purchasing | |
Online behavior | |
online behavioral advertising | |
online behavioural advertising | |
Online brand communities | |
Online brand community engagement | |
online channel | |
Online communities | |
Online fashion Brand Communities | |
online fashion influencer | |
online fashion retailer | |
online fashion store | |
Online hotel reviews | |
Online Marketing | |
Online Marketplaces | |
online privacy concern | |
Online promotion | |
online purchase intention | |
Online retailer | |
Online Shopping | |
opera | |
Order effect | |
Organic | |
organic silicium | |
OTT | |
Outsourcing | |
Overjustification | |
P | |
Panel Data Analysis | |
parasocial interaction | |
Parasocial relationship | |
part-list cuing effect | |
partnership quality | |
Perceived brand relationship | |
perceived consumer effectiveness | |
perceived credibility | |
Perceived Enjoyment | |
perceived personal relevance | |
perceived risk | |
Perceived Value | |
Perception of Luxury Fashion | |
Perceptions | |
Performance Risk | |
performing arts | |
personal branding | |
personal information collection and usage agreement personalization | |
personalization | |
Persuasive knowledge | |
Phygital | |
physical store | |
pineapple | |
placement salience | |
Pleasantness of Weather | |
PLS-SEM | |
plus size | |
Political ideology | |
Political Orientations | |
polycentric branding | |
Positive Word-of-Mouth | |
possession attachment | |
Posting | |
PPL Type | |
precise price | |
Presence | |
prestige pricing | |
price | |
price discount | |
Price fairness | |
price precision | |
Pricing | |
privacy risk | |
Product curiosity | |
Product genre | |
Product novelty | |
Product Placement | |
Product Type | |
production | |
Project Characteristics | |
psychological ownership | |
Psychological Reactance | |
Psychosocial perceptions | |
Purchase Intention | |
Q | |
Qualitative methodology | |
qualitative research | |
Quality | |
quality conventions | |
quality information | |
R | |
racial insensitivity | |
Ratings | |
Recession | |
recommend the brand | |
recyclability | |
Recycling | |
regret | |
Regulatory Focus | |
Regulatory focus effect | |
relational asymmetry | |
relationship marketing | |
Relationship norm | |
repeat purchase | |
Reputation | |
retail | |
Retail excellence ersatz | |
retail marketing | |
retail trend imitation | |
Reviews | |
Reward System | |
Role-identity salience | |
Rolex | |
rounded price | |
S | |
Sales promotions | |
Satisfaction | |
Scarcity | |
second-hand product | |
self-concept | |
Self-congruity | |
Self-construal | |
self-determination theory | |
Self-disclosure | |
self-esteem | |
self-presentation | |
self-presentation through fashion | |
self-reconstruction | |
self-referencing | |
Selfie-editing | |
sellers | |
Semantic Network Analysis | |
service innovation | |
Servitization Experience | |
sharing economy | |
sharing intentions | |
shopping channels | |
shopping environmental stimuli | |
showrooming behavior | |
skin conductance | |
slow fashion | |
small luxury firm | |
SME | |
SMEs | |
SNS Citizenship Behavior | |
social | |
Social Bonding | |
Social Comparison | |
Social conformance | |
social exclusion | |
Social identity | |
Social Identity Theory | |
Social Interaction | |
social media | |
Social media communication | |
Social media influencer marketing | |
social media influencers | |
Social Media Interaction | |
Social media marketing | |
Social Media Monitoring | |
social media platforms | |
social media strategy | |
Social Networking Site | |
Social Norms | |
social platform | |
Social Presence | |
Social Risk | |
social shopping | |
Social Signs | |
social support | |
Socioeconomic status | |
Sociology of Art | |
soical media marketing | |
South Africa | |
South East Europe | |
South Korea | |
spill-over effects | |
sponsored content | |
Sport Advertising | |
Sporting Goods Industry | |
sportswear | |
staff uniform | |
stakeholder | |
status consumption | |
Stimulation | |
stimulus-organism-response model | |
Stitch Fix | |
Store Choice | |
storytelling | |
strategy | |
structural equation modeling | |
Subjective knowledge | |
Subjective well-being | |
Success Factors of Hallyu K-POP | |
suit | |
Super Bowl advertising | |
Supermarket | |
Supply-Network | |
Survey | |
sustainability | |
Sustainability Consciousness | |
Sustainability efforts | |
Sustainability Report | |
Sustainable Apparel Consumption | |
Sustainable clothing | |
Sustainable clothing consumption | |
sustainable competitive advantage | |
sustainable consumption | |
sustainable environment atmosphere | |
Sustainable Fashion | |
sustainable knowledge | |
Sustainable luxury | |
sustainable product development | |
sustainable production | |
Sustainable use | |
sustained participation | |
swiss watchmaking | |
Symbolic brand value | |
systematic literature review | |
T | |
targeting | |
Taste | |
technological turbulence | |
Technology acceptance model | |
technology-oriented | |
Telepresence | |
test | |
test 2 | |
test1 | |
Text Mining | |
Textile Industry | |
textual content analysis | |
the United States | |
Thematic Analysis | |
theory of planned behavior | |
Third Party Organization Endorsement | |
Topic Modeling | |
Tourism Behavioral Intention | |
Traceability | |
Trademark | |
transgender | |
transportation | |
Trust | |
trusting beliefs | |
TV commercial | |
Two-side arguments | |
typeface | |
U | |
U.S. consumers | |
uniquely human area | |
uniqueness | |
Uniqueness brand value | |
USA | |
Usefulness | |
user experience design | |
Utilitarian value | |
V | |
valence of tweets | |
value appropriation | |
Value Chain | |
value co-creation | |
value dimensions | |
Value perceptions | |
Value-based adoption model | |
Value-in-use | |
vanity | |
vegan leather | |
vendors | |
verbal anchoring | |
viral | |
Viral Sharing | |
virtual community identification | |
Virtual Ethnography | |
virtual fashion stores | |
virtual influencers | |
virtual reality fashion store | |
Visual Attention | |
visual content analysis | |
visual network | |
Visual richness | |
visual social media | |
Vividness | |
voluntary simplicity | |
W | |
web celebrity | |
Website usability | |
Webstore | |
Webtoon | |
Webtoon Advertising | |
Wedding Dress | |
weibo matrix | |
well-being | |
Well-being consumption tendency | |
women | |
Women's magazines | |
Word of mouth | |
word-of-mouth | |
Y | |
youth | |
‘ | |
‘Liking’ |