Building Effective Employer Branding for Talent Acquisition Success

EasyChair Preprint no. 13136

Abstract

Employer branding has become increasingly critical in attracting and retaining top talent in today's competitive job market. This paper explores the concept of employer branding and its significance in talent acquisition success. It examines the key elements of effective employer branding strategies, including organizational culture, employee value proposition, and communication channels. The paper also discusses the role of technology and social media in enhancing employer branding efforts. By implementing a comprehensive employer branding strategy, organizations can differentiate themselves as employers of choice, thereby attracting and retaining the best talent in their industries.

Keyphrases: Employees, jobs, organization

@Booklet{EasyChair:13136,
  author = {Abill Robert},
  title = {Building Effective Employer Branding for Talent Acquisition Success},
  howpublished = {EasyChair Preprint no. 13136},

  year = {EasyChair, 2024}}