Beyond Brick-and-Mortar: Unveiling the Advantages of Internet Banking in the Digital Age

EasyChair Preprint no. 12234

Abstract

In the digital age, traditional brick-and-mortar banking institutions face increasing pressure to adapt to the rapidly evolving landscape of online financial services. This paper explores the advantages of internet banking over traditional banking models, shedding light on the transformative potential of digital platforms in the financial sector. Through an analysis of existing literature and empirical research, this study highlights key benefits such as accessibility, convenience, cost-effectiveness, and enhanced customer experience offered by internet banking.

Keyphrases: Customer, experience, offer

@Booklet{EasyChair:12234,
  author = {Jane Smith and Chris Evan},
  title = {Beyond Brick-and-Mortar: Unveiling the Advantages of Internet Banking in the Digital Age},
  howpublished = {EasyChair Preprint no. 12234},

  year = {EasyChair, 2024}}