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![]() Title:A Comparative Analysis of Embedding Models and Traditional Methods for Publication Selection in Systematic Literature Reviews - A Case Study in Gamification Marketing Conference:ISD 2025 Tags:artificial intelligence, automating systematic literature reviews, bibliometric analysis, cosine distance, embedding based method, embedding models, keyword searches, publication selection, scopus query, screening titles and abstracts, semantic similarity, shared keywords, shared references, shared references and keywords, sum of intersections common references and systematic literature review Abstract: This study aimed to compare the effectiveness of the deep ANN embedding technique with traditional article selection methods in systematic literature reviews. The embedding model utilizes a natural language problem description to find semantically similar publications. Consequently, this technique is accessible to users without experience in data exploration. Traditional methods are represented by precise keyword queries in Scopus and Excel-based selection. Keywords used in these methods are extracted from the description by the GPT-4o model with a temperature set to zero, ensuring repeatability. The obtained results were evaluated using bibliometric metrics, which facilitate the assessment of similarities among filtered publications and enhance understanding of their connections. The findings demonstrated the superiority of the embedding model, achieving higher thematic coherence and more shared references and keywords. This approach improves the identification of relevant publications and significantly contributes to automating systematic literature reviews, which is desired in many scientific disciplines. A Comparative Analysis of Embedding Models and Traditional Methods for Publication Selection in Systematic Literature Reviews - A Case Study in Gamification Marketing ![]() A Comparative Analysis of Embedding Models and Traditional Methods for Publication Selection in Systematic Literature Reviews - A Case Study in Gamification Marketing | ||||
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