| ||||
| ||||
![]() Title:Determinants of Consumers’ Acceptance of Voice Assistance Technology: Integrating the Service Robot Acceptance Model and Unified Theory of Acceptance and Use of Technology Conference:ICISIA 2022 Tags:Augmented Reality, Consumer behavior, Siri, Technology Adoption, UTAUT, Virtual reality and Voice Assistance Abstract: Users are increasingly using AI-based applications in their daily activities, with voice assistants playing a more advanced and pervasive role. However, little is known about the specific drivers of user acceptance of voice assis-tance technology. Therefore, a conceptual model was developed that inte-grates factors from the Service Robot Acceptance Model (sRAM), and Uni-fied Theory of Acceptance and Use of Technology (UTAUT). The model will be tested with a large-scale survey of respondents of different ages, gen-ders, and educational levels. This ongoing research focuses on users' ac-ceptance of the use of digital voice assistants in their daily lives and suggests a model that considers the factors that enable their acceptance. Determinants of Consumers’ Acceptance of Voice Assistance Technology: Integrating the Service Robot Acceptance Model and Unified Theory of Acceptance and Use of Technology ![]() Determinants of Consumers’ Acceptance of Voice Assistance Technology: Integrating the Service Robot Acceptance Model and Unified Theory of Acceptance and Use of Technology | ||||
Copyright © 2002 – 2025 EasyChair |