Following the emergence of cross-border e-commerce (CBEC) in China, examining Chinese consumers’ future behavioral intention has become imperative. The objective of this study was to investigate the effect of CBEC platforms’ information system quality on customers’ repurchase intention via their enduring involvement and user satisfaction. Data was gathered from 511 respondents who had used a CBEC platform and was analyzed using Smart PLS. From the theoretical perspective, this research expands the commitment-involvement theory and Delone and McLean’s Information Systems Success Model to the CBEC area. From the practical perspective, this study explains customers’ repurchase intention based on their past shopping experience, which provides evidence for sellers to forecast customers’ future behavior.