Tags:Blockchain, Higher Education, Perceived security and privacy, Structure equation modeling, Technology Adoption Model and Trust
Abstract:
Rapid advancement in technology has attracted the attention of practitioners toward changing business landscape. This study aims to investigate educated individual beliefs and behavior toward blockchain adoption in higher education. The Technology Adoption Model (TAM) model deployed in the study was extended through perceived security and privacy and trust. A survey was conducted to examine the blockchain adoption intention of individual in the National Capital Region, Delhi India. Variance based partial least square structure equation modeling was employed to evaluate the hypothesized model. Findings of the study confirm perceived security and privacy a precursor for perceived ease of use, perceived usefulness, and trust. Further, there is a significant positive influence of perceived ease of use, perceived usefulness, and trust on the individual attitude, followed by the effect of attitude on actual adoption intention. Originality of study is with the fact that blockchain being an evolving technology has the potential to disrupt traditional mode of operation in higher education.
Blockchain Adoption Intention in Higher Education: Role of Trust, Perceived Security and Privacy in Technology Adoption Model