Although extensive studies have focused on the impact of different drivers and factors on green innovation, However, few studies have conducted to investigate that how the ESG could influ-ence the green innovation in small and medium enterprises (SMEs). Therefore, the purpose of this study is to predict the effect of environment, social and governance (ESG) on green innova-tion. In this study, green innovation is segmented into two dimensions which are sustainable product innovation and sustainable process innovation. The data collected through a question-naire-based survey from medium-levels IT firms and this study used an artificial neural network approach for analysis. The results indicate that social and political contribution (100%) is the most important factor to achieve the sustainable product innovation which followed by pollution & waste (91%) and emission reduction (49%). In addition, this study shows that pollution & waste is the most important factor to achieve the sustainable process innovation which followed by anti-competitive behavior (45%) and emission reduction (35%). The findings of this paper should be useful for manager in SMEs which legitimize them to employ the ESG practices to enhance the green innovation.