Tags:Cashless society, Continuance intention to use, E-wallet, Mobile wallet and SOR Theory
Abstract:
Research on e-wallet behaviour captured interest among scholars in recent years as a result of rapid changes in people spending patterns. This study aims to investigate e-wallet users continuance usage intention by incorporating SOR Theory. This study sheds light on the mediating role of satisfaction and attachment in the relationship between self-congruity and continuance intention to use the e-wallet. Through the use of a structured questionnaire, self-administered data collection reached out to 550 respondents across Malaysia. Respondents were chosen using a non-probability purposive sampling technique. 435 replies were evaluated in total. The analysis was conducted using SmartPLS version 3.3.5. The findings indicate that there is a positive relationship between satisfaction and attachment and intention to continue use. Additionally, the results proved that satisfaction and attachment sequentially mediated the relationship between self-congruity and continuance usage intention. The conclusions of this study are beneficial to all stakeholders in Malaysia's Fin-Tech business, particularly those in the e-wallet community.
Why Should I Continue Using It? Factors Influencing Continuance Intention to Use E-Wallet: the S-O-R Framework.