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Conference: 2020GMC (2020 Global Marketing Conference at Seoul)

This page shows all presentations from this conference published in EasyChair Smart Slide.

Factors Leading to Continuous Usage of AI Service on Mobile Shopping

Factors Leading to Continuous Usage of AI Service on Mobile Shopping

Hanglei Guo and Cheuk Nga Chan

Negative and Positive Ewom Effects on Students’ Attitudes in Higher Education: Comparison Between Portugal and Spain

Negative and Positive Ewom Effects on Students’ Attitudes in Higher Education: Comparison Between Portugal and Spain

Bruno M. Ferreira and José Luís Abrantes

Presentations in this collection: 2
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