Ste- Hélène

Session 1.5 (May 21 08:30-10:00) DEI Responses, Consequences, and Impacts
Session 2.5 (May 21 10:30-12:00) Methodological Insights in Advertising Research
Session 3.5 (May 21 13:30-15:00) Influencer Dynamics and Social Media Engagement
Session 4.5 (May 21 15:30-17:00) Health and Body Image in Influencer Marketing
Session 5.5 (May 22 08:30-10:00) AI Applications in Marketing Strategy and Research
Session 6.5 (May 22 10:30-12:00) Digital Media and Websites
Session 7.5 (May 22 13:30-15:00) Integrating AI in Marketing Education: Innovations and Insights
Session 8.5 (May 22 15:30-17:00) Evolution of Sensory Marketing and Its Impact on Consumer Engagement
Session 9.5 (May 23 08:30-10:00) Pedagogical Innovations for Active and Engaged Learning
Session 10.5 (May 23 10:30-12:00) Breaking Barriers: Diversity and Inclusion in Modern Sales
Session 11.5 (May 23 13:30-15:00) Innovation and Brand Development in the Fashion Industry
Session 12.5 (May 23 15:30-17:00) Preferences, Price, and Willingness to Pay