2023 AMS ANNUAL CONFERENCE: ACADEMY OF MARKETING SCIENCE ANNUAL CONFERENCE
Quarterdeck B

Sessions

  • Session 1.3 (May 17 08:30-10:00) AI and the Digital Landscale
  • Session 2.3 (May 17 10:30-12:00) Doctoral Colloquium I
  • Session 3.3 (May 17 13:30-15:00) Consumer Rights and Responsibilities
  • Session 4.3 (May 17 15:30-17:00) Financial Well-being and Mindfulness
  • Session 5.3 (May 18 08:30-10:00) Consumer Values, Attitudes, and Lifestyles
  • Session 6.3 (May 18 10:30-12:00) Cues and Consumer Decision Choice
  • Session 7.3 (May 18 13:30-15:00) Consumer - Technology Interactions
  • Session 8.3 (May 18 15:30-17:00) Consumer Palates and Palettes
  • Session 9.3 (May 19 08:30-10:00) Sustainability
  • Session 10.3 (May 19 10:30-12:00) Transformative Marketing and Strategic Change I
  • Session 11.3 (May 19 13:30-15:00) Strategic Aspects within Competitive and B2B Environments
  • Session 12.3 (May 19 15:30-17:00) CSR