The article is devoted to describing the educational ecosystem as an environment for creating conditions that increase the competitiveness of universities, organizations, territories, and regions. The report notes that universities play a key role in implementing innovations and the commercialization of scientific and technical developments. The authors substantiate the role of transformation processes in Industry 4.0, which require educational ecosystems in universities. It is shown that the ecosystem approach to education can be more efficient and effective compared to traditional hierarchical models. The components and the mechanisms of interaction of the subjects of the educational ecosystem are considered. A conceptual model of the digital education ecosystem based on educational and industrial clusters as a universal cooperation model of complex nonlinear systems is proposed. The authors see the basis of the ecosystem as an innovative platform that allows you to regulate many horizontal communications in the form of research centres, innovation laboratories, startup schools. The implementation of an innovative educational model of the ecosystem is illustrated by examples of innovative ecosystems Sikorsky Challenge, SoftServe Corporate University, and Innovation Center for IT Enterprises. The methodological basis of the study is a systems approach, competence approach, and theory of innovation development, the concept of open innovation, cluster concept, the concept of national innovation systems, the concept of Triple helix, and the model of the Quadruple helix. Relevance for education: Universities must become a centre that creates the conditions and an enabling environment for knowledge management, technology transfer and educational programs, the formation of the digital identity of graduates, and the digital transformation of society.