Attractive options such as home delivery services (e-commerce) may shift the travel for shopping purposes to a more voluntary activity. Research is faced with the question which (latent) characteristics of people might indicate a higher potential to use home delivery services as a substitute for individual travel. Therefore, an appropriate survey instrument is needed which in its function fully depicts both individual travel and particular shopping behavior. Further, it should be supplemented by psychological aspects relating to shopping behavior and shopping-relevant transport modes. This work presents an extensive literature review and a survey approach which has been exploratively tested.