SEASON2026: SEASON 2026: THE SEARCH ENGINES AND SOCIETY CONFERENCE
PROGRAM FOR WEDNESDAY, SEPTEMBER 16TH
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09:00-10:00 Session 7: Keynote: Katrin Weller
09:00
From Regulation to Research: Navigating the Digital Services Act’s Article 40 in Search Studies
10:00-10:30Coffee Break
10:30-12:30 Session 8A: Track A: AI answers, podcasts & behaviour
10:30
Visual Cues and Trust in AI-Generated Search Results: An Eye-Tracking Study on Google AI Overviews
10:45
Comparing Chat and Search for Engaging with News Topics
11:00
How Users Prompt Generative Search Engines for News and Political Information: An Empirical Taxonomy
11:15
Beyond Ranking Bias: Synchronous and Sequential Modes of SERP-based Relevance Assessment
11:30
Are we being framed? Using integrative framing analysis to audit generative search engine results
10:30-12:30 Session 8B: Track B: Methods & Infrastructure
10:30
Hacking the “wicked problems” of search: A hackathon as a collaborative approach towards capturing query variability
11:00
Method Impossible? A Reflection On ​​Frangibility Of Methodologies And Infrastructures For Search Engine Research
11:30
The Infrastructures of Visual Memory
11:45
Under a new archival umbrella – the investment on a national search engine and its implications for the societal role of archives
12:30-13:30Lunch Break
13:30-15:30 Session 9A: Track A: SEO, GEO & Visibility
13:30
Modeling the Impact of Search Engine Marketing on User Knowledge Gain
14:00
Semantic Multi-Cluster Coverage and LLM Citation Frequency: A Controlled Generative Engine Optimization Experiment
14:30
Will AI Overviews Reshape Media SEO Strategies? A Longitudinal Analysis of Query Segments and Search Traffic Changes
13:30-15:30 Session 9B: Track B: Critical & theoretical perspectives
13:30
Emancipatory Information Retrieval: Towards Critical IR Theories and Practices
14:00
Chatbot rodeo: a comparative interface of GPT responses exploring context windows and Rogerian psychoanalysis
14:30
Responsible Consumption as an Information and Communication Problem for Search Engines
15:00
Search Engines and Generative AI in the Cultural Imaginary
15:30-16:15 Session 10: Wrap-Up & Community Meeting

Wrap-up of the presentations programme, reflections from the organising team and announcement of SEASON 2027, followed by discussions on how to further advance the SEASON community. The conference continues on 17 September with a full day of workshops.

Presenters:

  • Conference chair: Rosie Graham
  • Local Chairs: Dirk Lewandowski and Sebastian Schultheiß.
15:30
Presentations Wrap-Up
PRESENTER: Rosie Graham
15:45
SEASON Community Meeting
PRESENTER: Rosie Graham
15:45-16:45 Session 11: Film Screening

A selection of short films by artist and filmmaker Manu Luksch, exploring themes of algorithmic governance, surveillance, and AI in relation to the conference context.

15:45
Short Film Selection: Algo-Rhythm and Others