GBATA 2026 CONFERENCE: GBATA 26TH ANNUAL INTERNATIONAL CONFERENCE
Room C

Sessions

  • Session MK2 (Jul 15 09:00-10:30) Digital Dialogues: Consumer Co-Creation, Immersive Tech, and Brand Identity
  • Session TE1 (Jul 15 13:30-15:00) Digital Transformations & Strategic Innovations: Navigating Trust, Data, and Emerging Technologies
  • Session MG1 (Jul 15 15:30-17:00) Leading the Future: AI, Culture, and Governance in Modern Organizations
  • Session TE2 (Jul 16 09:00-10:30) Technological Innovation & Systemic Change in Diverse Institutional Environments
  • Session MG3 (Jul 16 11:00-12:30) Data-Driven Operations and Organizational Performance
  • Session LA2 (Jul 16 13:30-15:00) Global Governance & Risk
  • Session SP2 (Jul 16 15:30-17:00) Hallway Conversations: Innovative Teaching Strategies for Business and Technology Classrooms
  • Session TO3 (Jul 17 09:00-10:30) Tourism Strategy, Destination Competitiveness, and Business Transformation
  • Session EN2 (Jul 17 11:00-12:30) Empowering Emerging Entrepreneurs: Educational Strategies, Growth Factors, and Capacity Building
  • Session EN5 (Jul 17 13:30-15:00) Entrepreneurial Ecosystems in Emerging Markets