Program for Wednesday, July 15th: Talk View

PROGRAM FOR WEDNESDAY, JULY 15TH: TALK VIEW

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View: with abstracts session overview

8:00

8:30

9:00

9:30

10:00

10:30

11:00

11:30

12:00

12:30

13:00

13:30

14:00

14:30

15:00

15:30

16:00

16:30

17:00

17:30

18:00

18:30

08:00-15:30 Registration

09:00-09:18

Hospitality and Networking

Juergen Muehlbacher

09:18-09:36

Is Artificial Intelligence a Threat to the Organisation’s Financial Sustainability?

Phindile R. Nene, Nthabiseng V. Moraka

09:36-09:54

From Communication to Impact: Strategic Knowledge Transfer & Innovation Capacity Building in European Research and Technology

K. Lamprakopoulou, N. Voros, C.P. Antonopoulos, E. Faliagka, T. Politi

09:54-10:12

Conversational Agents in Service Contexts: A Literature Review

Sofya Malik

09:00-09:18

Drivers of Student Attitudes Towards ChatGPT: The Role of Human Likeness and Expectancy

Nicole Cunningham

09:18-09:36

Understanding the Influence of User-Generated Content on Sustainable Fashion Consumption

Samar Ghurab, Wilson Ozuem

09:36-09:54

From Algorithmic Awareness to Advertising Avoidance: The Role of Privacy Concerns and Privacy

Serdar Yildiz, Begüm Demir

09:54-10:12

The Impact of Internal Marketing on Employee Happiness, Team Cohesion, and Individual Performance

Mariana Ribeiro, Alzira Marques, Pedro Manuel do Espírito Santo

09:00-09:18

Generation Z’s Augmented Reality Expectations: Impact on Satisfaction and Subsequent Behaviour

Marius Wait

09:18-09:36

Understanding the Antecedents of Perceived Value in Online Retail Stores Among Generation Y

Ashley Olivier, Luzaan Hamilton

09:36-09:54

Drivers of Wrist-Worn Wearable Adoption Among South African Youth: A Comparative Analysis of User Experience and Brand

Chantel Muller

09:54-10:12

The Use of User-Generated Content in Shaping Brand Image

Viwe Nongudlu, Ayanda Pamella Deliwe

09:00-09:18

Leveraging Odor Intensity to Enhance Food Retailing and Service Experiences

Yamen Koubaa

09:18-09:36

Exploring Indigenous Culinary Practices as Intangible Cultural Heritage in South Africa

Beverly Maki Ntshabeleng

09:36-09:54

From Environmental Concern to Travel Action: Examining Factors Driving Eco-Tourism Intentions Towards South

A. Jamie, C. Seales, Z. Pakdoust, N. Madinga, L. Mototo, S. Dlamini

09:54-10:12

Managing Contested Heritage: Strategic and Ethical Challenges in Dark Tourism Governance - A Critical Secondary Data

Jacqueline Mangwane

10:12-10:30

Designing Data-Driven Smart Tourism Ecosystems: A User-Centered Requirements, Stakeholder Co-Creation, and KPI Evaluation Framework from the GreCO

Asterios Stroumpoulis, Ioannis Katsanakis, Evangelia Rapti

11:00-11:30

From Local to Global: How to Scale a Business Across 30+ Countries

George Stroumboulis

11:30-12:00

Repositioning Tourism in Greece and Beyond for the Future through Sports Tourism

Ioannis Mostrios

12:00-12:30

From Compliance to Competitive Advantage: How Regulation Shapes Innovation, Trust, and Sustainable

Tasos Vasios

13:30-13:48

AI-Assisted Project-Based Learning as a Pathway to Scientific Literacy for Non-Stem Majors

Rami Alsaber

13:48-14:06

The Impact of E-Learning on Visually Impaired Students in a Historically Disadvantaged University in South

Mnqobi Banele Njoko, Modula Marcia Soana, Mankolo Xaverine Lethoko

14:06-14:24

Perception of Teachers on the Impact of Infrastructure on the Performance of Learners in Quintile 1 High Schools: The Case of Ndengeza High

Vukosi Mathonsi

14:24-14:42

Immigrant Labor Market Integration in Portugal: Evidence From Administrative Data (2012–2023)

Susana Rodrigues, Susana Ferreira, Diogo Marques

13:30-13:48

Brand Authenticity and Brand Meaning: An LGBTQI+ Perspective

Marius Wait, Beate Stiehler-Mulder, Juandre Appelgryn

13:48-14:06

Exploring the Relationship between E-Waste and Consumer Behaviour in Nigeria: A Conceptual Perspective on Sustainable

Kingsley Dafe, Wilson Ozuem

14:06-14:24

Analysing the Post-Effects of COVID-19 on FMCG SMEs in Gauteng Province, South Africa

Cleopatra Moipone Matli, Tshepo Tlapana

14:24-14:42

Digital Marketing Impact on Consumer Purchasing Decisions: Insights from the FMCG sector in Mthatha

Tshepo Tlapana

13:30-13:48

Building Trust in Digital Times: A CRM Framework to Engage Young Professional Wealth Advisory

Ilse Struweg

13:48-14:06

From Browsers to Believers: How AR Fashion Retail Transforms Virtual Try-on Customer Experiences

Semona Pillay

14:06-14:24

Cultural Adaptations of Data Sharing Frameworks in GCC Policing Context

Wejdan Almutairi, Wilson Ozuem

14:24-14:42

Policy Analysis on Essential Strategic Prospects: Determining the Imminent of Universal Organization and Expertise

E. Zwane

14:42-15:00

An Examination of Stakeholder Involvement in the Planning and Implementation of Corporate Social Investment Initiatives in the Casino

Paulina Mngwevu

13:30-13:48

Automation vs the Human Touch: Strategic Trade-offs in Service Quality, Employment, and Guest Experience in

Seshini Gunpath

13:48-14:06

Knowledge, Attitudes, and Implementation of Food Safety Practices in Public District Hospital Foodservice Units in

Bongane Monguane, M.P. Shai, I.C. Kleynhans

14:06-14:24

What Drives Agritourism Participation? The Role of Agri-Environmental Literacy in Shaping Behavioural

Lesedi Nduna, Cine Van Zyl

14:24-14:42

Measuring Environmental Sustainability in Smart Tourism Destinations: A Multi-Dimensional Environmental Pressure Assessment Framework from the GreCO

Asterios Stroumpoulis, Konstantina Agoraki, Ioannis Katsanakis

15:30-15:48

The Double-Edged Sword of Green Procurement: Supplier Learning, Governance Conditions, and Green

Tang Wang, Dirk Libaers

15:48-16:06

The Role of Leadership and Digital Transformation in Enhancing University Spin-Out Performance: A South African

Johann Landsberg, Gretha Duvenhage

16:06-16:24

Entrepreneurship & Innovation for Impact: How Impact Orientation Shapes Entrepreneurial Performance

Favour Ben, Wilson Ozuem

16:24-16:42

Inclusive Entrepreneurship and Sustainable Development in African Economies: The Role of Digital

Abdul Majeed Sadun Fundie, Hlanganipai Ngirande

16:42-17:00

The Impact of Micro, Small and Medium Enterprises (MSMEs) on China’s Economic Growth

Sithembiso Govuzela

15:30-15:48

Towards a Better Global Governance: A Normative Approach

Abu N.M. Waheeduzzaman

15:48-16:06

From Doomers to Bloomers: Mapping Conflicting Attitudes Toward AI in Higher Education

Venkatapparao Mummalaneni

16:06-16:24

The Influence of E-Commerce on Advanced Inventory Management Strategies for Small and Medium-Sized Enterprises

M.L. Ntshingila

16:24-16:42

Taxi Violence in South Africa: Challenges and Possible Solutions

Modipa Mmakwena

15:30-15:48

Strategic Management in the AI Era: A Literature Review on Competitive Advantage and Human-AI

Emmanouil Gerardis, Dorothea Kossyva, Nikolaos Georgopoulos

15:48-16:06

AI Intelligence at the Edge: Customer Service as a Strategic Framework

Sheri L. Mackey

16:06-16:24

Enhancing Digitally Empowered Workplaces: The Relationship Between Digital Organisational Culture, Digital Competency and Employee

Ntseliseng Khumalo, Andiswa Simamba

16:24-16:42

Selected Mechanisms of Board Diversity and Sustainability Disclosures in South African State-Owned Entities: A PLS-SEM

Robert Nicky Tjano

16:42-17:00

An Integrated AI-Enabled e-HRM Framework for Enhancing Staffing in South African Organisations (Work in

Lehlomela Sekunyane Tebogo, M.M. Mmako, S.P. Mncwabe

15:30-15:48

Survival and Growth: Female Academics’ Work Realities in South Africa

Christine Janse Van Rensburg, Christel Marais

15:48-16:06

XR Sports and Fitness Gaming in the Workplace: The Strategic Importance of Direct Experience in Shaping

Chantel Muller

16:06-16:24

Leadership as a Catalyst for Employee Engagement in Contemporary Organisations

Gibson Muridzi, Belinda Dzvari, Shepherd Dhliwayo

16:24-16:42

A Corporate Responsibility Strategy for Socio-Economic Emancipation of Marginalised Communities in Post-Colonial African

Samson Nambei Asoba, Nteboheng Patricia Mefi

17:30-18:30 Board of Directors Meeting

10:30-11:00 Coffee Break

12:30-13:30 Lunch Break

15:00-15:30 Coffee Break