SMA 2019: Society for Marketing Advances - Changing the Rhythm of Marketing: Are We Listening J.W. Marriott New Orleans New Orleans, LA, United States, November 6-9, 2019 |
Conference website | https://www.societyformarketingadvances.org |
Submission link | https://easychair.org/conferences/?conf=sma2019 |
Abstract registration deadline | July 1, 2019 |
Submission deadline | July 1, 2019 |
Society for Marketing Advances - Changhing the Rhythm of Marketing: Are we Listening?
November 6-9, 2019 in New Orleans, LA
The Big Easy, the Crescent City, one the birthplaces of Jazz, or NOLA, are some of the nicknames for New Orleans, which offers many interesting aspects to visitors. New Orleans is world-renowned for it cuisine, music, celebrations and festivals. With over 1,400 restaurants, there are food choices for every palete. Boudin, Bourbon and Beer are only some of the local tastes offered in this lively city. The French Quarter, called the Crown Jewel of New Orleans, one of the most famous areas of New Orleans offers historic sites as well as haunted tours. As New Orleans celebrated its tricentennial anniversary in 2018, it is timely to take a moment reflecting on the way the Rhythm of Marketing is Changing. Are we as marketing academics and practitioners listening and keeping up with these changes? Consider joining us in New Orleans as we explore this and other marketing topics.
Located near the mouth of the Mississippi-Missouri river system in Louisiana, New Orleans is one of the United States’ important ports. Visit the Riverwalk where you can partake in a relaxing walk or vigorous run while enjoying the activities on the river. The JW Marriott New Orleans is located on Canal street just moments away from Jackson Square, the French Market and the Warehouse district. This is definitely a conference location not to be missed!
Submission Guidelines
All papers must be original and not simultaneously submitted to another journal or conference. The following paper categories are welcome:
- Full papers or presentations with references are accepted for review. Special sessions and panel submissions are also accepted. Hereafter, ‘papers’ include papers, presentations, and panels.
- Papers, Presentations, and Panel submissions should be submitted using the Easy Chair System. Do NOT submit papers directly to track chairs.
- Papers will be reviewed using a blind evaluation process. Please do not include author names, affiliations, or contact information in the uploaded manuscript.
- Submission indicates that the paper has not been previously published or is under review elsewhere.
- All papers must be a minimum of 750 words, excluding references, figures, and tables. Typical length of full papers is 20 double spaced pages, including references, figures, and tables, using a 12-point font. Typical length of presentations is five double spaced pages, including references, figures, and tables.
- At least one author per accepted paper must register, pay for, and attend the conference.
- Only full paper submissions will be considered for Best Paper Awards. Authors of full papers have the option to publish either the full paper or the Summary Brief in the proceedings.
List of Topics
Pre-Conference Workshops:
CB-SEM Workshop
Meta Analysis Workshop
Partial Least Squares (PLS-SEM) Workshop
Teaching Social Media Marketing Workshop
Doctoral Dissertation Proposal Competition
31st Annual Doctoral Consortium
Steven J. Shaw Best Paper in Conference
Teaching Tracks
Cengage Pride-Ferrell Innovations in Teaching
Axcess Capon Distinguished Teaching
SMA Teaching Moments
Reserach Tracks with Special Issues and Post-Conference Symposium
Big Thinking about Marketing
Special issue of Journal of Macromarketing
Tourism, Hopsitality, Food, Music and Sports Marketing
Special issue of Journal of Managerial Issues
Research Tracks
Consumer Behavior
Cross-Cultural and Global Marketing
Business-to Business Marketing
Marketing Education
Marketing Strategy and Entrepreneurship
Personall Selling and Sales Management
Products, Brand Management, and Pricing
Promotions
Public Policy, Non-Profit and Healthcare Marketing
Research Methods and Analytics
Retailing, Logistics, and Supply Chain Management
Services Marketing
Social Media and Marketing Technology
Special Sessions
SMA Program Committee
Pia A. Albinsson, albinssonpa@appstate.edu,
Alvin J. Williams, awilliams@southalabama.edu
John (Rusty) Brooks, Jr., jbrooks@hbu.edu
Joseph F. Hair, Jr., jhair@southalabama.edu
Please note that SMA has a new website: https://societyformarketingadvances.org/